Manager of Delta Co-Brand Customer Marketing

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.

The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.

How will you make an impact in this role?

The Manager of Delta Co-Brand Customer Marketing is a high-profile position in the fast-paced and dynamic environment of US Consumer Marketing. This individual will be responsible for developing and driving the customer marketing strategy for a high value cobrand portfolio, be a key point of contact for the Delta customer relationship strategy and work closely with internal cross functional partners and external partners at Delta. Responsibility will include driving Card Member loyalty marketing and benefit reinforcement through partner-owned channels – including site, email, DM and airport – through deepening integration, testing new and innovative offer and channel strategies, and delivering best-in-class customer experiences.

Responsibilities include:

• Focus on reinforcing Card Product value and benefits in Delta-owned channels while delivering on broader portfolio initiatives that increase spend, engagement & positive customer experiences
   
• Define cross-cobrand customer marketing strategy and serve as a key point of contact for customer marketing across cobrand
   
• Transform customer research, design targets, and portfolio metrics provided by the product management team into a strategic vision on growing the portfolio via loyalty marketing
   
• Implement data & insights and current capabilities in marketing plans while keeping an eye out for future capabilities and opportunities
   
• Partner with creative agencies to develop breakthrough marketing to improve results\
   
• Key point of contact, subject matter expert, and partner relationship manager for the Delta customer marketing team
   
• Work closely with the Delta acquisition marketing team, product management team, Global Commercial Services marketing counterparts, capabilities lead(s) and Delta counterparts to ensure seamless management of relationships and marketing activities
   
• Optimize performance in new and existing channels while maintaining focus on costs and efficiency
   
• Leverage the best assets across the Blue Box to infuse the Amex DNA into the Delta Co-brand relationship.
   
• Superior partner management skills with the ability to influence and motivate external and internal partners at all levels across matrixed organizations
   
• Strong project management skills with a demonstrated ability to efficie