Junior Brand, Communication & PR Specialist (stage)

Nice to meet you!

We are Up2You, the greentech and B Corp certified startup that enables companies to reduce their impact on the environment. We offset their CO2 emissions and certify their commitment on blockchain. We support sustainable projects with social and environmental impact, capable of capturing CO2, preserving forests, protecting ecosystems and developing sustainable technologies.

Today, we are a true green team: a close-knit team of people who strongly believe in a more sustainable present and choose to work every day to have a positive impact on the world around us.

This internship position focuses on supporting brand positioning, awareness, PR, and communication strategies. The intern will assist in developing and managing content across various channels, conduct market research, analyze data, and collaborate with internal and external teams. The goal is to enhance the brand's visibility and impact, contributing significantly to its market presence and customer engagement.

In your typical day, you will

Support for Brand Positioning Strategy, Awareness, PR, and Communication;

• Assist in defining and operationally implementing strategies and activities for positioning, awareness, and communication;
• Operational support in the maintenance and management of the PED;
• Help in preparing and distributing press releases and materials for press, social media, and other tools;
• Monitor media coverage, update press reviews, and assess the impact of PR efforts;
• Build and maintain a knowledge base on communicative trends, brand and market PR, and competitors.
  

Development and Management of Content:

• Support the creation of content for various communication and positioning channels such as social media, blogs, newsletters, websites, position papers, events, etc;
• Proactively propose activities, initiatives, and content aligned with company objectives;
• Ensure that the content reflects the brand's voice and identity.

Market Research and Data Analysis:

• Conduct market research to identify trends, customer segments, and competitors;
• Analyze market data and reports to inform positioning and communication strategies.

Monitoring and Analysis of Performance:

• Track and analyze metrics for communication campaigns and initiatives;
• Prepare periodic reports on the effectiveness of communication activities and suggest improvements.

Collaboration with Internal and External Teams:

• Work closely with other departments such as sales, product, design, sustainability;
• Coordinate with external agencies for specific campaigns and projects.
  

Requirements

We are specifically looking for you if you have

Technical skills:

• Content Creation;
• Market Research;
• Critical thinking;
• Media Monitoring.

Soft Skills:

• Communication;
• Creativity;
• Collaboration;
• Adaptability;

• Acument.

Necessary requirements for the role: Education and Experience in related fileds.

You are ideal for Up2You if

• You have a marked results orientation. We are extremely flexible and trust your ability to accomplish your goals without scrutiny. Likewise, we like to see our trust repaid;
• You have a strong interest in the subject matter. You are interested in issues involving innovation and the environment. Like us, you believe in the need to take concrete action for our Planet;
• You consider yourself smart and independent. You don't wait for detailed instructions to get to work. You are resourceful, independent and have initiative;
• You enjoy giving and receiving feedback. No one has all the answers and we all still have a lot to learn. You are open to both giving and receiving constructive feedback.

Benefits

Working with us means

• Flexibility. At Up2You there is no such thing as a time card. We work by objectives and trust you to achieve them. You choose how you work according to your needs and preferences;
• Remote working. Work wherever you want. Flexibility is also about where you work, so you can choose to work from the office or anywhere else you prefer. Although we assure you that office life with us is just as good;
• Green & dream team. We believe in the power of relationships. We are a young, competent and motivated team, and informality reigns in our offices. Support, collaboration and mutual respect are the basis for working together;
• Ownership. From day one you will be