Sr. Manager Sales Strategy

Bel, makers of iconic brands including GoGo squeeZ, Babybel, The Laughing Cow, and Boursin is a growing global company that values your contributions, strives to create a sense of belonging for everyone and offers career growth and development opportunities, as well as competitive total compensation and meaningful well-being benefits from day one. For All, For Good, our company signature, reflects Bel’s commitment to sustainability and healthier and responsible food for all. The company has headquarters in Chicago (Bel Brands USA) and New York City (GoGo Squeez) and operates 4 manufacturing plants in Little Chute, WI; Brookings, SD; Traverse City, MI; and Nampa, ID.

 

Job Description Summary 

GoGo squeeZ is seeking a Sr. Manager, Sales Strategy to elevate its better-for-you snacking initiatives by collaborating with internal and external stakeholders. This role will work closely with the branded marketing and field sales teams to commercialize go-to-market strategies across the GGS portfolio. As a key cross-functional leader, this individual will develop and deliver sales strategies aligned with the annual operating plan and tailored for specific channels. Strong people management skills are essential, as they will lead the Sales Coordinator to ensure seamless execution of material deployment. 

Essential Duties and Responsibilities 

• Partner with brand to commercialize annual operating plan  

• Partner with field sales to enhance marketing plans  

• Develop and commercialize strategy to elevate GGS portfolio within key Channels  

• Responsible for aligning and strategizing with Brand and developing and deploying Brand strategy to the Sales organization.    

• Develops and deploys several key outputs; Channel Strategies / Plans, Sales Playbooks & Customer Segmentation.   

• Assists in managing on-going Sales Communications/operations  

 

Skills and Qualifications 

• Bachelor’s degree: Masters Preferred  

• 8+ years of proven experience in a Sales Strategy or related role required 

• Experience managing people required 

• Proven experience in Commercial, Go-To-Market, Sales, or Marketing 

• Understands the operational needs of customers  

• Cross functional leader  

• Strategic thinker with an understanding on Commercial execution  

• Exceptional communication skills across variety of different levels within the organization  

• Ability to work cross-functionally and manage multiple projects simultaneously. 

Working Conditions 

Work is performed in a hybrid office environment and #LI-Hybrid. Hours of work will generally be during regular business hours with at least 40 hours a week. At times there will be some variation in work hours due to special projects, deadlines and other concerns. Up to 5% business travel may be required. 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Acknowledgement 

This job description describes the general nature and level of work performed by the employee assigned to this position. It does not state or imply that these are the only duties and responsibilities assigned to the job. The employee may be required to perform other job-related duties as requested management. All requirements are subject to change o