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Marketing Technology Consultant (recently graduated) - Helsinki
Columbia RoadFinlandfull_timeVerifiedPosted 8 Jan 2024
About the role
<p></p><p><strong>We are looking for recent and soon-to-be graduates to kick-start their careers as Marketing Technology consultants. Focus areas you excel at can be web analytics, technical SEO, performance marketing or CRM and marketing automation - you choose your Road!</strong></p><h3> <br/> </h3><h3>Who we are</h3><p><a href="http://www.columbiaroad.com/" rel="nofollow noreferrer noopener">Columbia Road</a> builds seamless and commercially effective customer journeys that create impact. We help our clients get more revenue and more customers, but also to sell better. </p><p>Our tight-knit team consists of business consultants who understand software and of highly talented business-driven design and technology specialists. We are proud of the high customer satisfaction we have achieved as a result of focusing on people and creating concrete, measurable business impact for our clients every day.</p><p>Currently, we have over 20 nationalities working in the company and the official language is English. Diversity, equity, and inclusion are at the heart of our essence and everyone at Columbia Road is committed to these values.</p><p>Take a look at our <a href="https://www.columbiaroad.com/columbia-road-culture-code" rel="nofollow noreferrer noopener">Culture Code</a> to get to know us better. We come 100% recommended on Glassdoor with a 4.7/5 score. </p><p>Columbia Road is a part of the Futurice family of companies.<br/></p><p></p><h3>The job & what you'd be working on</h3><p>At Columbia Road, we believe that marketing and sales should be a joint effort. Marketing is not an add-on, it’s at the core of digital sales. Digital marketers should be working right there with the team developing digital sales and we’re committed to making a change in our field.</p><p>We’re building a team of dedicated people to drive this change. We are looking for consultants who have an innovative mindset toward delivering business value and hands-on experience in some of the following: analytics, technical SEO, lead generation, performance marketing, CRM tools, marketing automation. We don’t expect you to know it all, but value a curious attitude towards tackling challenging tasks and diving into previously unfamiliar tools.</p><p>You will have an important role in helping our customers grow their business. By nature, you are analytical and like to solve problems. You are able to bring clarity to uncertain and chaotic situations. You know how to analyse the results of your work and are able to derive business insights from complex data.</p><p>We pay extra attention to professional growth and learning at Columbia Road. We encourage you to follow your own points of interest, and we do this proactively. Together we'll continuously think about the best career advancement possibilities for you, both during and in between your client projects. Our internal learning opportunities come in many forms: events, courses, certifications, and afterworks, for example.</p><p>In order to be successful in this role, you should have professional proficiency in the Finnish language as well as excellent written and oral skills in English.</p><p><em>Please note that we’re not able to offer the possibility of guiding thesis writing.</em></p><h3></h3><h3>Professional benefits for you </h3><ul> <li>Working at the core of our clients’ businesses; advising, designing and implementing the tech needed to drive the business forward</li> <li>Working directly with the client - no middle management involved</li> <li>A clear focus on digital sales, in both B2C and B2B</li> <li>You'll have the best people to work with and learn from in a truly flat organisation</li> <li>A diverse and inclusive workplace</li> <li>Accelerated professional growth through project work, mentoring and lots of internal learning opportunities such as events, courses, certifications, and weekly learning sessions.</li> </ul><p><strong>Requirements</strong></p><ul> <li>You’re a recent graduate or will graduate during this year</li> <li>Analytical mindset, ability to see outside the box</li> <li>Interest in web technologies and understanding also the technical side of tools</li> <li>Languages: Finnish and English</li> <li>Past experience in consulting or digital commerce is valuable, but not necessary</li> </ul><p><strong>Hands-on experience in at least one of these:</strong></p><ul> <li>Web analytics and communicating data insights (e.g. Google Analytics, Looker Studio, BI tools)</li> <li>Experience in utilising customer data from various sources (CRM, CDP, DMP)</li> <li>Technical SEO with understanding of the content side as well</li> <li>Performance marketing (e.g. Google Ads, paid social, display advertising)</li> <li>Marketing Automation platforms (e.g. Salesforce Marketing Cloud, HubSpot, Pardot, Marketo, MS Dynamics marketing)</li> <li>CRM tools (e.g. Salesforce, HubSpot, Pipedrive, MS Dynamics)</li> </ul><p><strong>Hands-on experience in the following is considered a bonus, but n
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