General Manager - Best Western San Diego Zoo ($115K - $120K)

We are seeking an experienced, driven, and hands-on General Manager to lead the Best Western San Diego Zoo / SeaWorld Inn & Suites (199 rooms, including 65 suites). This is a high-impact leadership role for a hospitality professional who thrives in a branded environment, understands how to balance guest experience with financial performance, and knows how to build strong, accountable teams. The General Manager is expected to meet all company standards and lead the Five (5) Key Drivers identified by the management company.

The ideal candidate brings a minimum of three years of General Manager experience in a branded hotel, with Best Western experience strongly preferred. This leader is financially astute, operationally disciplined, and confident presenting results to ownership, corporate partners, and internal stakeholders. Above all, we are looking for a General Manager who can drive results while creating a culture of service, accountability, and pride in the property.

What You’ll Do

As General Manager, you will have full responsibility for the hotel’s performance: operationally, financially, and culturally. You will lead the property as a business, while ensuring every guest interaction reflects Best Western brand standards and a commitment to service excellence.

Leadership & Culture

• Foster a culture of genuine hospitality, professionalism, and accountability across all departments.
• Lead, coach, and develop department heads and emerging leaders to exceed performance expectations.
• Actively lead the Executive Committee, setting clear goals and driving consistent follow-through.
• Promote teamwork, collaboration, and a positive workplace environment.

Guest Experience

• Champion guest service at every level, ensuring consistent, high-quality experiences.
• Anticipate guest needs, address concerns proactively, and resolve escalated guest issues with confidence and care.
• Implement service initiatives, recognition programs, and incentives that improve guest satisfaction and loyalty.

Financial & Business Performance

• Own the hotel’s P&L, with strong command of revenue streams, expense controls, and margin improvement.
• Analyze financial performance, identify trends and variances, and implement action plans to drive profitability.
• Utilize forecasting, RevPAR strategies, and disciplined expense management to maximize results.
• Clearly and confidently communicate financial performance and operational results to ownership and corporate partners.

Operations & Asset Stewardship

• Ensure operational excellence and brand compliance across all departments.
• Maintain product quality that supports rate growth, repeat business, and long-term asset value.
• Drive year-over-year business growth while protecting the physical condition of the property.
• Ensure all regulatory, safety, and brand requirements are consistently met.