CX Core Content Development Senior Copywriter

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed. 

We help the world bring out its best

SAP’s CX Core Content Development team is looking for a senior marketing copywriter with sharp editorial instincts and a strong sense of audience, brand, and business purpose. You’ll write and refine crisp, compelling digital copy—bringing consistency, creativity, and polish to every touchpoint. A key part of your role will be helping contributors who aren’t professional writers elevate their work, so strong editing skills are essential.

You’ve done it all: the high-volume marketing assets that keep the engine running and the high-concept creative that makes people sit up and pay attention. You know how to write for the situation at hand—and just as important, how to make a good draft great. You’re fast, thoughtful, and fiercely attentive to detail. You’re equally comfortable developing copy from scratch or jumping in to reshape something messy. This is a high-output writing role for someone who’s as confident revising a clunky sentence as crafting a killer headline.

Responsibilities include

• Write clear, concise, production-ready copy for SEO-focused web pages, landing pages, email campaigns, e-books, and other digital formats.
• Review and edit writing from contributors who aren’t professional writers to ensure polish, consistency, and brand alignment.
• Apply SAP’s house style and brand personality across a wide range of topics and touchpoints.
• Translate business inputs, briefs, and stakeholder feedback into effective, customer-facing messaging.
• Collaborate closely with editors, designers, content strategists, and project managers to deliver cohesive digital experiences.
• Contribute to shared documentation and editorial standards that support quality and consistency across the writing team.
• Support onboarding and mentoring of junior writers, and review writing and editing from external vendors to ensure brand consistency.
• Develop and help oversee editorial workflows and QA processes for high-throughput content development.
• Meet a service-level objective of 3–7 business days from initial briefing or intake to first draft.

Basic qualifications

• 5+ years of professional writing and editing experience, including digital marketing and web content for B2B audiences.
• A portfolio that shows range, polish, and measurable impact across digital formats—especially web, long-form articles, e-books, and email.
• Strong working knowledge of the Chicago Manual of Style and the judgment to know when to follow it, when to bend it, and when to clarify it for others.
• Proven ability to edit copy for grammar, syntax, clarity, and tone—and to explain those changes when needed.
• You’re a grammar expert who knows the difference between grammar facts and grammar myths—and you can spot and fix errors while articulating why they matter.
• Experience working with technical subject matter and subject matter experts in a marketing context.
• Working knowledge of SEO principles and how they shape digital copy.
• Exceptional attention to detail and style, with the ability to uphold brand voice and editorial standards across all content.
• Ability to manage multiple deadlines while producing high-quality work with minimal editorial intervention.

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a hig