Senior Account Executive

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Job Description

Pacific Communications is a full-service global provider of integrated healthcare communications on the West Coast, specializing in marketing strategy development and planning, medical communications and education, branding, advertising, and promotion. This includes launching many new products and technologies, with a global reach.

Under the general supervision of the Account Supervisor and the Executive Director of Client Services, performs the following: 

• Develops comprehensive communications plans for assigned products which support approved marketing strategies. 
  • Conducts input sessions with Clients, Agency, Public Relations and Professional Communications to discuss communications plans for new product opportunities, new product launches, and annual marketing plans.
  • Develops creative platforms for assigned brand(s).  Provides strategic input for Creative Team of Copywriter and Art Director and participates in creative development sessions. Prepares creative platform prior to campaign development.
  • Presents recommended consumer and professional audience campaigns and tactics to Clients, with the assistance of key Agency Account Management and Creative staff, when appropriate.
  • Investigates and recommends innovative media and sales promotional opportunities. Works closely with Media Analyst in developing media schedules. Meets regularly with journal and video representatives to keep current on industry trends/information.
• Manages development of Clients’ projects, from initiation to completion, on time, within budget and on strategy.
  • Communicates with the Account Supervisor on a regular and consistent basis as to the status of the account, meetings, issues, et