Product Public Relations Manager

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

Who We Are

We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.

As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.

Job Description

Your Career

We’re looking for a Product Public Relations Manager to support the Network Security organization and serve as the lead communications advisor to the leadership team. In this role, you’ll be responsible for strategic thinking and execution of communication campaigns, including product launches, industry events, thought leadership programs and proactive media engagements, as well as strategies to support an organization that is constantly innovating and evolving. 

You are passionate about technology and innovation and the people behind them. You enjoy turning complex and technical products and features into compelling (and understandable!) stories, and you’re able to pivot quickly from audience to audience. As part of the Global Communications team, you’ll be a key point of contact across organizations, ensuring the right narratives are told across multiple channels. 

Your Impact

• Serve as the primary communications advisor to the Network Security team, including product, product marketing, content, social, analyst relations and legal.

• Develop and execute external communications plans and narratives that engage multiple audiences and connect them to the company strategy and product vision 

• Write, edit, review and drive impactful Network Security content positioning Palo Alto Networks as the leader in cybersecurity. Content includes press releases, bylines, blogs, media pitches, briefing documents and books, messaging, FAQ, coverage reports, internal messages, and blogs. 

• Manage PR agency in North America and support the execution of our global PR strategy

• Ensure messages are consistent across all media and departments of the organization
  Establish ongoing metrics; measure everything to ensure success, and pivot early and often 

Qualifications

Your Experience 

• 8 plus years of experience in public relations (in-house or agency), ideally in tech - cybersecurity preferred
• Results orientated to develop and execute on integrated PR plans and impart knowledge to stakeholders for various initiatives (product launches, events, reactive, etc.)
• Proven ability to think beyond traditional PR tactics and strategies to design/execute integrated communications approaches
• Possess strong critical thinking, project management and time management skills, with the ability to be flexible and solutions-oriented as well as lead and manage projects simultaneously on deadline
• Ability to craft compelling narratives from technical features
• Be savvy at managing up and sideways to move a project forward, pass roadblocks and finish on time--while building relationships with co-workers and senior leadership

Additional Information

The Team

Our Marketing team has an opportunity like no other industry: high impact work and the chance to ch