TikTok Shop - Senior Associate/Analyst, Merchant Incentive

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.



Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.



About the team:

The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth can not be underestimated. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. We are looking for a resource planning & analytics associate for our newly formed team.



Responsibilities:

- Develop and execute comprehensive ecommerce resource planning strategies with a specialization in incentive design, including goal/budget setting and performance review.

- Monitor and track key performance indicators (KPIs) related to merchant incentives, such as conversion rates, GMV growth, and merchant satisfaction, providing regular reports and insights to stakeholders.

- Continuously monitor and evaluate the effectiveness of merchant incentive programs, recommending and implementing adjustments to maximize their impact.

- Collaborate with the finance team to analyze the financial impact of merchant incentive programs and optimize resource allocation based on ROI analysis.

- Work closely with the product teams to ensure seamless integration and functionality of merchant incentive programs.