Sr. Product Manager, Digital Intelligence and Automation

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About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

The Salesforce Marketing Decision Science team is focused on using data and AI to drive decisions across the organization to enhance our pipeline, ACV, and customer success. Whether we are making a strategic decision with analytics or an automated decision with marketing automation, we strive to use data and AI responsibly to grow our business and improve the customer experience. We build data and AI products on Salesforce technology to help with Salesforce’s own digital transformation. The tools we build fuel marketers with the data-driven insights they need to drive the sales pipeline, increase customer adoption, and create better experiences for all of our collaborators. We lead the entire supply chain of data from creation to storage to transformation and use in algorithms, data products, insights, and experiments. We take a trust-first approach to ensure data is collected and used appropriately and that our data products can be relied on by all collaborators.

• The Truth Profile team is part of Salesforce’s MarketingTechnology team, and we have taken upon a crucial goal of building a single source of truth customer profiles for Salesforce’s customers and partners, and serve as the keystone for Salesforce’s Customer360 by connecting identities, engagement data, customer orders, dedication, marketing journeys, and privacy management and crafting streamlined Omni-channel experiences.

• As a Senior Product Manager for Digital Intelligence and Automation, you'll spearhead the strategy, development, and execution of consolidating our customer data into a single source of truth customer profiles within the Salesforce Data Cloud. Collaborating closely with Marketing, Sales, Customer Success, and other teams, you'll ensure seamless data integration and enable activation and access, fostering its large-scale adoption throughout the organization.

What Are We Looking For?

• You're a strategic problem solver who can demonstrate both quantitative and qualitative data to inform your roadmap, and you have an interest in identifying both quick wins and big bets.

• You’re a well-rounded and experienced Product Manager who can get technical with all things data and work with data engineers and Data Scientists while being able to communicate effectively with non-technical stakeholders.

• You’re a quick learner who gets Salesforce technologies, complexity and intricacies of tech stacks used by the team, and is able to see how what we do bring values to stakeholders and help Salesforce overall.

• You are a data PM at heart and live by the mantra “What is not measured cannot be improved” by defining, measuring, and monitoring adoption metrics for the Truth Profile.

• You will be in the driver’s seat and responsible for defining the product requirements, and crafting clarity and alignment across all the teams that need to supply.

• You grow with cross-functional collaboration, partner effectively with collaborator teams and influence the overall scaling and partnership for scaling the Truth Profile adoption.

• You have experience working in