NA Regional Marketing Manager, Visa Commercial Solutions

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Visa Commercial Solutions is seeking a detail-oriented and highly organized Marketing Manager to support the North America Regional B2B Marketing team. This role plays a critical part in ensuring the smooth execution of priority industry events, supporting campaign and demand generation initiatives, and collaborating with Visa’s Marketing Operations team to optimize processes, reporting, and campaign integration.

As a Manager, you will work closely with the broader marketing team to coordinate event logistics, assist in campaign execution, manage deliverables, track performance metrics, and ensure activities align with Visa’s commercial marketing strategy for LMM (Large and Medium Market). This is an excellent opportunity for a marketing professional looking to gain hands-on experience in B2B marketing execution and pipeline-driving programs within a high-impact, fast-paced environment.

Key Responsibilities

• Event Coordination & Execution:
  Support the planning, coordination, and execution of regional industry events. Ensure all event elements — including content, branding, and logistics — are delivered on time, on budget, and aligned with Visa’s brand and strategic objectives.
• Campaign & Demand Generation Support:
  Assist in the implementation of regional marketing campaigns designed to generate demand, nurture leads, and drive engagement for LMM. Coordinate campaign deliverables, timelines, and reporting in partnership with the Senior Manager and Marketing Operations.
• Marketing Operations Integration:
  Partner with the Marketing Operations team to ensure event activities and regional campaigns are integrated into Visa’s broader marketing processes, reporting systems, and performance dashboards.
• Vendor & Stakeholder Coordination:
  Liaise with external vendors, agencies, and internal stakeholders to manage deliverables, timelines, and approvals for event and campaign materials.
• Performance Tracking:
  Assist in capturing and analyzing event and campaign performance metrics, providing insights to the Director and marketing leadership to inform future initiatives.
• Content & Asset Management:
  Support the preparation, deployment, and tracking of marketing assets for events and campaigns, ensuring brand consistency and high-quality execution.
• Process Optimization:
  Identify opportunities to streamline event, campaign, and demand generation workflows, improve collaboration with Marketing Operations, and enhance overall execution efficiency.

This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager. 

Qualifications

Basic Qualifications:

• 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD

Preferred Qualifications:

• 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
• Bachelor’s degree in marketing, Communications, Business, or related field.
• 4+ years of experience in marketing coordination, campaign support, event management, or marketing operations, ideally within B2B marketing.
• Strong organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment.
• Excellent communication skills, both written and verbal, with attention to detail.
• Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word) and familiarity with marketing automation or CRM tools (e.g., Salesforce, Marketo) is a plus.
• Strong collaboration skills and the ability to work effectively with cross-functional teams.
• Self-starter with a proactive approach to problem-solving and process improvement.

Additional Information

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position