Senior Product Manager, GTM

What You’ll Do:

The IT Business Systems (GTM) team owns the systems that power CoreWeave's end-to-end commercial motion — from lead through quote, contract, billing, customer support, and revenue recognition.

About the role:
We are seeking a Senior Product Manager to co-own the GTM systems roadmap alongside Business Operations, drive requirements and delivery across Salesforce CRM & CPQ, Service Cloud, billing systems, and related integrations, and bring a strong product mindset — user centricity, metrics ownership, and accountability — to everything we ship. This role combines strategic product thinking with the hands-on depth of a senior business systems analyst. It sits at the center of key programs including M&A integration, billing platform implementation, and customer experience transformation.

• Co-own the GTM systems roadmap with Business Operations — leading requirements gathering, prioritization, and backlog management across Salesforce (Sales Cloud, Revenue Cloud/CPQ, Service Cloud), billing systems, CLM, marketing automation, and integrations
• Serve as the primary liaison across the Global Field Organization (including Sales, Customer Success, and Customer Support), Marketing Ops, Finance, Legal, and Engineering — translating stakeholder needs into BRDs, user stories, and data mapping specifications
• Lead business analysis across all initiatives — projects, enhancements, and operational improvements — including current-state analysis, process mapping, gap identification, UAT, and acceptance criteria definition
• Drive delivery of complex programs such as M&A GTM integrations (cross-org data model alignment, Salesforce org consolidation, process unification, cutover planning) and Salesforce-to-billing system integration (usage metering, entitlements, invoicing, and revenue recognition)
• Own success metrics for all delivered initiatives — define KPIs, track adoption, data quality, and system performance, and hold accountability for outcomes

Who You Are:

• 8+ years of experience as a Product Manager, Senior Business Systems Analyst, or equivalent owning GTM or revenue operations systems at a high-growth B2B company
• Deep experience with Salesforce CRM and CPQ — lead-to-cash process design, quoting workflows, and approval structures — from a requirements and product ownership perspective
• Experience with Salesforce Service Cloud or equivalent customer support/experience platforms
• Strong business analysis skills: requirements gathering, process mapping, BRD/user story writing, UAT facilitation, and data mapping
• Demonstrated product mindset — user-centric systems design, metrics-driven decision making, and ownership over outcomes
• Proven ability to manage complex, cross-functional backlogs, balance competing priorities, and make clear prioritization decisions
• Strong business acumen — GTM and Field Operations metrics (pipeline, ARR, NRR, CSAT, time-to-resolution) and ability to connect systems decisions to commercial outcomes
• Excellent communication skills — requirements writing, stakeholder workshops, and roadmap communication to leadership
• Experience working in Agile/Scrum environments with engineering teams

Preferred:

• Experience with Salesforce org consolidation in an M&A context — data model reconciliation, field mapping, process and automation alignment, and cutover planning
• Experience with usage-based or consumption billing models and their downstream impact on quoting, contracts, entitlements, and invoicing
• Experience building internal platforms or tools from 0 to 1 — defining problem space, designing solutions, and driving adoption end-to-end
• Familiarity with adjacent GTM systems: CLM (DocuSign CLM, Ironclad), marketing automation (Marketo, HubSpot), ERP (NetSuite), tax platforms (Avalara), and middleware (MuleSoft, Boomi)
• Experience in compliance-driven environments — SOX, SOC 2, or similar
• Salesforce certifications (Administrator, Business Analyst, CPQ Specialist, or similar)