Production Team Lead, Web / Mobile

Who We Are

Digital Experience is shaping the future of how Genentech connects with our patients and customers by harnessing the power of digital innovation and human-centered design. As healthcare evolves, we are bold in our approach – leveraging cutting edge AI, advanced digital engagement, end-to-end content management, and omnichannel technologies and operations to create seamless, personalized, and meaningful experiences for our patients and customers. This is your opportunity to lead transformative change, integrating advanced technology with strategic vision to drive impact at scale. If you are passionate about redefining the healthcare experiences and building something extraordinary, we want you on this journey. Let’s redefine what’s possible together!

This combined team, in collaboration with key partners, builds solutions to serve Marketing, Customer Engagement, Medical Affairs, Public Affairs & Access (“CMG”), and other patient- and customer-facing teams across CMG to shape and drive a seamless, consistent, meaningful, and compliant experience for patients and customers across our interactions. The team is specifically accountable for:

• Defining omnichannel solutions, shaping engagement strategies, designing, operationalizing, and producing seamless, consistent & meaningful patient and customer experiences.

• Accelerating, connecting, and enabling the development of digital solutions that enhance the patient and customer experience across CMG.

• Advancing the mission of seamless, consistent & meaningful patient and customer experiences that maximize patient impact while keeping compliance at the forefront.

Location:

• This position is based in South San Francisco, CA and requires an onsite presence at our South San Francisco, CA Genentech Campus

• Relocation Assistance is NOT available

Job Summary

The Production Team Lead, Web / Mobile is responsible for leading the production and delivery of web and mobile products and campaigns to ensure seamless, high-quality patient and customer experiences across marketing and medical domains. The role involves managing a team of production managers driving on-time business delivery, providing strategic planning inputs, and championing a data-driven approach to product and campaign production. They will also stay abreast of industry best practices and emerging trends to enhance channel/program campaign effectiveness.

Key Responsibilities

• Manage and oversee product and campaign delivery to ensure seamless execution.

• Accountable for timely, high-quality, and high-satisfaction patient and customer experiences.

• Manage and oversee activation of campaign and above-campaign strategies / customer engagement plans into impactful patient and customer experiences.

• Drive on-time business delivery by coordinating with cross-functional enterprise teams.

• Recommend planning and campaign optimization inputs to align campaign strategies with business goals.

• Provide digitally-forward product planning and optimization inputs and actions to improve product performance, efficiency, and capacity.

• Help shape and pull through pilots to test and refine new initiatives.

• Provide strategic input during product planning to ensure operational feasibility and resource alignment.

• Champion an omnichannel data-driven approach to product and campaign production.

• Lead, mentor, and manage a team of product and campaign production managers, fostering an exemplary employee experience, including a culture of collaboration, innovation, and accountability.

• Provide onboarding, guidance, training, and career development opportunities for production team members.

• Actively manage capacity planning and team resourcing needs to allocate resources effectively to ensure balanced workloads and optimized team performance and business impact.

• Ongoing and annual performance management and rewards and recognition of all direct reports, cultivating an environment of both accountability and performance-based incentives.

• Coach team on implementing SEO strategies to enhance website visibility and user engagement.

• Ensure compliance with privacy regulations and best practices in web and mobile content management.

• Coach, manage, and allocate work across both Genentech and Near-shore Roche Services & S