Senior Product Content Engineer
TogetherworkAbout the role
Senior Product Content Engineer
Department: Product & Strategy
Reports to: Director, Product Content & Digital Adoption
Location: Austin, TX (Hybrid 2-3 days/week required)
Candidates must be authorized to work in the United States for the duration of employment without requiring current or future employer sponsorship of any kind, including but not limited to OPT, STEM OPT, H-1B, or any other visa classification.
Overview
At Togetherwork, we set a high bar for clarity, collaboration, and execution. While our Product & Strategy leaders own portfolio outcomes, our individual contributors are equally essential, bringing curiosity, precision, and a commitment to excellence to every initiative. We work in deep partnership with Engineering, Revenue, CX, Operations, and Support, sharing accountability for delivering stable, modern, insight-driven products that help our customers thrive.
This team operates differently. We are building an AI-first content and digital adoption function where AI is the primary production method, not an accelerator, but the engine. Every workflow, artifact, and deliverable is expected to be designed around AI-powered pipelines, with human expertise applied to strategy, editorial judgment, quality assurance, and continuous improvement.
We expect team members to bring strong analytical thinking, operational rigor, and deep fluency with generative AI, content automation, and modern tooling. Hard work is the norm, not for recognition, but for the greater good of our customers and the long-term health of our company.
This role reflects those expectations: AI-native, data-informed, customer-centered, and grounded in professionalism and positive intent.
Role Summary
The Senior Product Content Engineer is a senior individual contributor responsible for producing high-quality technical content across Togetherwork's product portfolio using AI-first workflows. This role owns the most complex content deliverables, including API documentation, release notes, in-app contextual help, and internal enablement materials, and serves as the primary architect of the AI content pipelines that power the team's output.
This is not a traditional technical writing role. The Senior Product Content Engineer designs prompt systems, builds automated content workflows, and applies deep editorial judgment to AI-generated output. The expectation is that AI produces the first draft of everything, and this role ensures accuracy, clarity, brand consistency, and technical correctness at scale.
This role partners closely with Product Managers, Product Owners, Engineering, and Design to embed content production into the delivery lifecycle, ensuring documentation and in-app help are ready at launch, not weeks after. The Senior Product Content Engineer also coaches the Product Content Engineer on pipeline usage, editorial standards, and technical writing craft.
This role works under the direction of the Director, Product Content & Digital Adoption, who owns the overall content strategy, team operating model, and AI pipeline architecture. The Senior Content Engineer translates that strategy into production-quality output and helps refine the systems that make it possible.
Key Responsibilities
AI-First Content Production & Pipeline Development
- Design and maintain AI content pipelines that generate release notes, API documentation, in-app help, and enablement materials from Jira tickets, PRDs, and design specs.
- Build and refine prompt libraries, templates, and structured workflows that produce consistent, high-quality output across products.
- Apply editorial expertise to review, refine, and approve AI-generated content for accuracy, voice, and completeness.
- Continuously improve pipeline quality by analyzing output patterns, identifying failure modes, and refining prompts.
- Evaluate new AI tools, models, and capabilities and recommend integration into existing workflows.
- Partner with the Director to expand AI pipeline coverage to new content types and product areas.
Technical Documentation & API Content
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