Sr Manager, Social Strategy

<div class="content-intro"><p><span style="font-weight: 400;">LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry.&nbsp;</span></p> <p><span style="font-weight: 400;">We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.</span></p></div><p><strong>Position Title</strong><span style="font-weight: 400;">: </span>Senior Manager, Social Strategy&nbsp;</p> <p><strong>Location</strong>: US - Remote</p> <p><strong>Reports to: </strong>VP of PR / Social&nbsp;</p> <p><strong>About the role</strong></p> <p>LTK is seeking a Senior Manager, Social Strategy to lead the strategy for LTK’s social presence across organic, owned, and paid social channels. This role will help shape how LTK shows up across platforms, ensuring our content is clear, relevant, culturally aware, and aligned to the audiences we need to reach, including consumers, creators, brand partners, media, and the broader creator economy.</p> <p>This person will oversee social strategy across LTK’s consumer-facing and corporate channels, translating company priorities, product launches, brand narratives, creator stories, and cultural moments into platform-right social strategies and content approaches.</p> <p>The ideal candidate understands the social landscape deeply and knows how to build strategies that help brands stand out across different platforms, audiences, and business objectives. They can connect big-picture messaging to day-to-day editorial planning, understand how organic content builds brand relevance, and know how paid social can be used to extend reach, drive awareness, support launches, and amplify the right stories.</p> <p>This role reports to the VP, Head of PR and will manage two direct reports supporting content creation, community management, platform execution, and paid social support. One direct report will lead paid social execution, so this person should bring a strong understanding of how owned, organic, and paid social work together to drive awareness, engagement, reach, and business impact.</p> <p><strong>How you will make an impact</strong></p> <ul> <li>Social Strategy &amp; Channel Leadership <ul> <li>Lead the social strategy for LTK across Instagram, TikTok, LinkedIn, X, and YouTube</li> <li>Translate LTK’s core narratives, brand messages, and business priorities into channel strategies that resonate with the right audience on each platform</li> &