Sales and Marketing Specialist - Full Time - Days
Nebraska Methodist Health SystemAbout the role
Why work for Nebraska Methodist Health System?
At Nebraska Methodist Health System, we focus on providing exceptional care to the communities we serve and people we employ. We call it The Meaning of Care – a culture that has and will continue to set us apart. It’s helping families grow by making each delivery special, conveying a difficult diagnosis with a compassionate touch, going above and beyond for a patient’s needs, or giving a high five when a patient beats a disease or conquers a personal health challenge. We offer competitive pay, excellent benefits and a great work environment where all employees are valued! Most importantly, our employees are part of a team that makes a real difference in the communities we live and work in.
Job Summary:
Location: Center Pointe Professional PlazaAddress: 9239 West Center Rd. - Omaha, NE
Work Schedule: Full Time, Day Shift, 8 am - 4:30 pm:
The Marketing, Communications & Sales Specialist is a key member of the Marketing & Sales team responsible for developing and executing integrated marketing and sales strategies to drive growth and awareness of our comprehensive Employee Assistance Program (EAP). This role requires a dynamic and results-oriented individual with a passion for promoting employee well-being and a strong understanding of the corporate wellness market.
Ask your recruiter/hiring manager about the following incentives that may be available for this position:
• Tuition assistance
• Academic sponsorship with Methodist College
Responsibilities:
Essential Functions:
Marketing & Communication for new business, as well as existing member organizations (50%)
Develop and execute integrated marketing and communications campaigns, including digital marketing, social media, email marketing, content marketing, and public relations.
Create engaging marketing materials such as LinkedIn posts (social media), flyers, website content, case studies and presentations.
Manage BCEAP website and social media channels.
Track and analyze marketing and communication campaign effectiveness and adjust strategies accordingly.
Manage the BCEAP brand identity and messaging in collaboration with NMHS Marketing Department.
Sales & Business Development (30%)
Develop and execute strategic sales plans and communications to acquire new clients in the target market (employers and benefits brokers).
Conduct market research and identify potential clients and industry trends.
Build and maintain strong relationships with key decision-makers (e.g. HR professionals, benefits managers, brokers)
Prepare and deliver compelling sales presentations and proposals.
Attend industry events, conference, and networking functions.
Track and analyze sales performance and identify areas for improvement.
Client Relations (20%)
Provide ongoing support and education to existing clients on BCEAP services and resources.
Address client inquiries and resolve any issues promptly.
Attend client events such as health and benefits fairs. Also facilitate orientations or other trainings as needed.
Other Duties as Assigned
Assist with the development and implementation of internal communication strategies.
Stay abreast of industry trends and best practices in employee well-being.
Contribute to the overall growth and success of the program.
Schedule:
Full Time, Day Shift, 8 am - 4:30 pm:
Job Description:
Job Requirements
Education:
Bachelor’s Degree in Business, Marketing or related field required or equivalent combination of education and experience.
Mental Health First Aid skills-based training course through the United Way of the Midlands to be completed within first 60 days of employment required.
Experience:
2+ years in marketing and communications, sales and/or business development required, preferably in the employee benefits or healthcare industry.
Previous experience in benefits and working with benefit consultants required.
Experience with digital marketing tools and social media platforms required.
License/Certification:
N/A
Skills/Knowledge and Abilities:
Knowledge of the EAP or wellness industry and employee be
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