MBA Internship - Foodservice Marketing (May 2024)

 

 

Position Title: Foodservice MBA Intern

Position Type: Temporary - Full-Time ​

Position Location: Oakbrook Terrace 

Grade: Grade 01 

Requisition ID: 25908 

 

 

Potatoes. French Fries. Taters. They ARE fun! You love them, we make them. In fact, we make 1/3 of the world’s frozen potato products and if you have eaten fries this week, chances are, they were ours.

 

At McCain Foods, we know the importance that food plays in people's lives - the power it has to uplift and bring people, families, businesses and communities together. Guided by our purpose to bring enjoyment to people's lives through great tasting food, we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.

 

As a privately owned family company with over 60 years of experience, a presence in over 160 countries and a global team of 22,000 people, our values and culture are at the heart of everything we do.

 

Future Marketing Leaders like you are important to us.  We aim to hire the best and brightest MBA candidate interns, with the goal of having you join us as full-time employees upon graduation.  Our ideal MBA candidate is passionate, collaborative, willing to learn and take initiative.

 

Why join the McCain family?

• You aren’t “just an intern” at McCain, you will be treated like any other member of your team
• Work with and learn from passionate leaders
• Our core values – Family, Authentic, Trusted and Quality – shine through every day, in everything we do
• Your experience at McCain is what you make of it – ask questions, network, take advantage of the opportunity to learn from our professionals

Position Summary

We are looking for a MBA candidate to join our North American Foodservice Marketing team for a 10-12 week period, starting in Spring 2024.

 

This position will be based out of our Oakbrook Terrace, IL office, less than 20 miles west of the Loop in Chicago. Note, this internship will follow flexible work hours, with approximately 2 days/week expected in the office.

The McCain MBA intern will develop the critical and strategic thinking to be a future Brand Management Marketer.  The intern will get the opportunity to get exposure to the Marketing team as well as key cross functional partners to better understand how strategies get executed in the marketplace.  One of the main duties of the MBA intern will be to evaluate data trends, competitors, and consumer insights that lead to strategies and actions that will help the business grow.

 

This is an exciting Business to Business (B2B) role within McCain, challenging you to develop Marketing materials and strategies that influence the Foodservice Operator to buy our delicious branded potato portfolio and serve it to their patrons.  You will work not only on high profile Quick Service Restaurant (QSR) opportunities but the entire Foodservice channel including Non-Commercial (College & University, Healthcare, K-12 and more!) and Convenience Stores (C-Store).

 

The Team
 

The McCain North American (NA) Foodservice Marketing MBA intern will be part of the NA Foodservice Potato Marketing team.  The team is comprised of 8 talented and highly motivated Marketers that are accelerating strategic growth for the Foodservice business.

 

What You Will Be Working On

• Strategic projects supporting Foodservice segments critical to driving business growth.
  • Potential development of Marketing innovation launch materials.
• Year-end business analysis and key findings to support the Annual Operating Plan.
• Execute McCain Potato portfolio review and gap analysis to competition.
• Analyzing competitors for an extensive competitive business study of top Foodservice potato manufacturers reporting: company strategies, segment analysis, top selling sku’s, portfolio, and key customers.  

 

What You Will Learn

• You will get real world experience by owning specific projects that will be executed into the marketplace.
• Full understanding marketing and brand management works within a Foodservice and Consumer Package Goods (CPG) company.
• Develop data analytical skills that will be used to make recommendations mastering external data sources such as Circana, Mintel, Crest, and Datassentials and internal data sources (Power BI).
• Get 1:1 and on the job training from Marketing leads as well as key cross functional partners.
• Learn how strategies get executed throughout the organization as well as internal alignments.
• Develop and learn how a P&L works to achieve business objectives.
• Using internal and