Business Development Program Liaison

Started in 2016, FreedomCare is a Healthcare company that is innovating and revolutionizing the way home care is delivered. We bring dignity and support to patients needing care in their homes and to the caregivers who care for them. We’re the largest consumer-directed home care agency in NY State, and are continually expanding our areas of focus including operations in other states and tech-based innovations.  

We pride ourselves on our values which drive the level of care that we deliver to our patients:

• Here For You (An attitude of service, empathy, and availability)
• Own It (Drive and ownership)
• Do the Right Thing (High integrity)
• Be Positive (Great attitude and a can-do positive approach to challenges)

Join our team and make a positive impact on the lives of others! We are looking for a Business Development Program Liaison for our team in Wisconsin.

This role is a field based position with required travel throughout the state of WI. This role may also require occasional travel into our WI FreedomCare office.

Department & Position Overview: 

The Business Development Program Liaison will play a pivotal role in fostering positive relationships between our organization and the communities we serve in Wisconsin.      

This individual will play a crucial role in expanding our services, building a robust referral network and strategic partnerships, and developing business in areas where we are establishing new locations as well as enhancing our presence in areas where we already have locations, all while helping the company achieve its strategic growth goals.      

This role develops and manages external community relationships, oversees all local marketing, executes events, fact-finding to identify where FreedomCare could be a resource for consumers.  Utilizes various social media or mediums to build awareness of Medicaid and the benefit of consumer directed services.         

This position will be proactive with a strong ability to make independent decisions and drive strategic business growth aligned with FreedomCare’s goals.    

This role comes with a 401k, health, dental, vision, life insurance and the ability to join a team that is expanding every day with over 800 employees and in 13 states! 

Every Day You Will: 

Develop Outreach Strategies

• Create and implement comprehensive outreach strategies to engage with target communities and key stakeholders. 
• Identify opportunities for collaboration and partnership with community organizations, government agencies, businesses, and other relevant entities. 

Stakeholder Engagement

• Build strong relationships with community leaders, local organizations, government agencies, and other stakeholders. 
• Represent the organization at community events, public meetings, and other forums to promote the organization’s initiatives. 
• Serve as a primary point of contact for community inquiries and concerns 
• Quarterly review of services and reports with key partners 

Coordinate Community Events

• Design and oversee community programs and events that support the organization’s goals.
• Collaborate with internal departments to integrate community engagement efforts across the organization.
• Plan, organize, and coordinate community events, workshops, and information sessions to raise awareness of our organization's services and initiatives.
• Collaborate with internal teams to ensure seamless execution of events and maximize community participation. 

Strategic Planning and Execution

• Develop and implement a comprehensive community engagement strategy that aligns with the organization’s mission, vision, and values. 
• Identify and prioritize key community issues and opportunities for engagement. 
• Monitor and evaluate the effectiveness of community engagement initiatives and adjust strategies as needed. 
• Work collaboratively with the internal marketing team.  

Build Partnerships

• Establish and nurture rel