Sr. Manager, Product Management - Strategic Programs

What if the work you did every day could impact the lives of people you know? Or all of humanity?

At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.

Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world changing projects, you will do more and become more than you ever thought possible.

The Sr. Manager, NGS Systems is responsible for acting as the marketing lead for strategic initiatives, and product pipeline work in support of market and product development activities.  This position will partner with Product Development and various cross functional stakeholders to define the product requirements and product strategy for new NGS system launches, as well as solutions that enable system market uptake and application expansion.  This position will act as the voice of the market and customer needs to establish foundational metrics for Illumina’s NGS systems roadmap and new product development.  They will be accountable for various activities supporting new product development including the development of business plans, executing market research, defining product and commercial strategies and partnering across the organization to prepare and execute on an effective new product launch plan. The successful candidate will be a highly independent, seasoned veteran who has prior experience launching products and demonstrates best-in-class marketing capabilities.

Tasks and Responsibilities

• Act as primary marketing lead, accountable for product management responsibilities for new product development.
• Establish product/system level requirements as defined by customer/market and business need, leveraging best practices and data driven decision making including market research, voice of customer, business analytics, customer use cases etc.
• Develop business cases to support key decision making for new product requirements, pricing and establish initial sales forecast predictions.
• Partner with key commercial stakeholders to establish commercialization strategies and approaches to ensure product launch success.
• Partner with key product management and regional marketing stakeholders to define key growth areas for application enablement and market expansion and recommended strategies to unlock growth through product development, sales enablement tools and market development efforts.
• Serve as product expert in partnership with Product Marketing to develop product launch value proposition, messaging, product training and launch collateral.
• Serve as product and customer champion within a cross-functional core team, acting as a strong cross functional partner to effectively support product development decisions.
• Understand key business drivers, based on data and analytics, market trends and direct interaction with Commercial teams and customers.
• Build close relationships with key customers, thought leaders, partners, and industry influencers to stay abreast of emerging market trends.
• Establish strong cross functional partnerships with Product Development, Operations, Quality, Commercial and Global Marketing.
• Managerial responsibility for a team of product managers to support the marketing activities for new product introduction.

Preferred Educational and Experience:

• Bachelor’s degree required, MBA or PhD a plus.
• Must have at least 7+ years of industry experience in Product Management
• Must have been a marketing leader, both pre- and post-launch, for a major product line
• Must have demonstrated experience in developing and requirements and commercial launch plans for new product development; experience with hardware is desirable
• Must have experience in developing product strategy and product roadmaps.
• Must have market experience and knowledge of next-generation sequencing customer segments, needs and applications
• Prior experience developing genomics products is highly desired
• Prior experience in clinical genomic applications is highly desired
• Prior experience in market development is highly desired
• Must have strong analytical skills – ability to tie detailed analysis to larger strategy and make data driven decisions is critical
• Must have demonstrated effective collaboration in matrixed or highly cross-functional business settings;
• Must have demonstrated track record of successfully building new markets and market strategy
• Must have demonstrated track record o