Analyst Partnership Development

 

 

Position Summary:

With seatback screens at every seat and free, unlimited high-speed wi-fi for everyone on every plane, JetBlue has been a pioneer and industry leader in inflight entertainment and connectivity (IFE&C) for over 2 decades. Tens of millions of customers engage with these products every year providing the airline, our partners, and advertisers access to a high-value, captive audience.

The Analyst Partnership Development, will support IFE&C monetization efforts across various verticals by managing existing marketing and advertising partnerships and driving new business growth across the JetBlue inflight experience. This role sits at the intersection of media, tech, and travel and provides autonomy to deliver meaningful business results and career growth. The Analyst is a customer-focused professional who is skilled at building and maintaining relationships at all levels within and outside of the organization. This self-motivated individual is entrepreneurial, takes initiative, and exhibits the JetBlue values of Safety, Caring, Integrity, Fun, and Passion.  

 

Essential Responsibilities:

• Establish and maintain strong relationships with JetBlue’s existing inflight entertainment partners with a focus on growth and renewal
• Identify, conduct outreach, and pitch to new advertisers and partners for JetBlue’s IFE&C products to drive incremental revenue growth
• Create compelling advertiser proposals utilizing a mix of inflight media, live events at JFK, and custom aircraft liveries slated to deliver on partnership KPIs
• Account manage day-to-day partnership operations including advertising campaign approvals, trafficking, and reporting
• Develop an understanding of the entire inflight entertainment and connectivity ecosystem including complex tech stacks and technical specifications
• Review and negotiate contracts and insertion orders with prospective partners
• Create, maintain, and optimize processes to drive operational efficiencies
• Ideate and implement new monetization opportunities leveraging existing technology, emerging technology, and through first-to-market partnerships 
• Other duties as assigned

 

Minimum Experience and Qualifications:

• Bachelor’s degree in a relevant field; OR demonstrated capability to perform job responsibilities with a combination of a High School Diploma/GED and at least four (4) years of previous
• One (1) year of experience in sales, strategic partnerships, sponsorships, business development, advertising or other revenue-generating roles
• Strong organizational skills and attention to detail, with the ability to manage multiple projects and partners simultaneously
• Comfortable operating in an ambiguous and autonomous environment with a bias for growth and improvement
• Ability to be flexible, multi-task, prioritize, and manage multiple activities simultaneously in a fast-paced changing environment  
• Ability to work at all levels, from being in-the-weeds all the way to presenting to Leadership
• Strong team player with the ability to take initiative and work well independently 
• Strong data analysis skills and ability to quickly turn data into actionable trends and recommendations
• Excellent organizational skills and attention to detail  
• Knowledge of Microsoft Office products: Word, Excel, Access, and PowerPoint 
• Passionate about travel and the inflight customer experience
• Available for occasional overnight travel (25%) 
• Able to pass a pre-employment drug test 
• Legally eligible to work in the country in which the position is located 
• Authorization to work in the US is required. This position is not eligible for visa sponsorship 

 

Preferred Experience and Qualifications:

• Three (3) years of experience in sales, strategic partnerships, sponsorships, business development, advertising or other revenue-generating roles
• Experience selling sponsorships, digital, OOH or other advertising products
• Existing relationships with advertising agencies
• Experience with marketing partnerships, brand sponsorships, and other revenue-driving initiatives
• Familiarity with the inflight med