Aladdin Product, Qualitative Solutions, Associate

About this role

BlackRock is one of the world’s leading asset management firms and Aladdin® is the central nervous system powering the investment decisions of both the firm and its clients.  Aladdin is a $1bn technology business that has significant growth aspirations over the next five years. Recently, Aladdin launched Aladdin Studio, a suite of tools meant to transform how clients interact with Aladdin. It will unlock client innovation by empowering users to programmatically build on top of Aladdin. Aladdin Studio includes free and premium capabilities that integrate with the investment process and help our clients solve their unique business challenges.

The Aladdin Product Marketing team is focused on driving awareness, engagement, and adoption for the Studio offering across the community, including prospects, and existing clients.  As a key member of the team, you will connect directly with our users to understand their business problems and help deliver solutions.  You will partner with product and client teams to influence the product roadmap and deliver a superior user experience; building a robust community of evangelists along the way.

As a Product Marketing Manager (PMM) for Aladdin Studio, you will be responsible for working cross-functionally to drive awareness and adoption of Aladdin Studio’s product suite across engineers, data scientists, citizen developers and other technology professionals. You will work with partners across the business to develop and execute go-to-market strategy, define product messaging and positioning, and help shape the product vision.

Primary responsibilities

• Develop messaging and positioning: Connect industry knowledge and market trends with user feedback to develop messaging and positioning that translates Studio’s product capabilities into differentiated benefits
• Drive feature adoption: Devise and implement strategies to bring new features to market and grow usage of the Aladdin Studio among target segments
• Grow the Community: Grow the number of “Developers” in the Aladdin Community by assisting in the development of narratives and partnering with content development teams to deliver enablement materials for end users
• Be the voice-of-the-customer: Build relationships with users at clients and partners and become the voice of the customer across the business to influence product decisions and prioritization
• Enable client-facing teams Assist in Aladdin business development activities as a subject matter expert – develop sales materials, attend prospect meetings, participate in proof-of-concept sessions, and evangelize Studio externally
• Optimize the user journey: Continuously measure and optimize the user journey as it relates to product and feature adoption, reporting learnings to the broader product team

Essential skills / experience

• 2-5 years of relevant marketing / product experience with a focus on cloud-based technologies
  • Experience partnering with product teams to bring new products or features to market
  • Entrepreneurial drive and technical insight to make great products better
  • Familiarity with the data management space (fintech space a plus)
• Strong verbal and written communication skills with an ability to convey complex concepts simply and clearly to different user segments
• Ability to influence behaviour at various levels in the organization including cross-functional leaders
• Self-starter and critical thinker who can proactively identify and communicate opportunities and resolve issues

 

For New York City only: The salary range for this position is $132,500 - $157,500. Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in