Sr Director, US Business

Company Description

Momentum Financial Services Group, formerly Money Mart Financial Services is a leading provider of financial services in North America. For 40 years we've been committed to providing financial solutions that meet the evolving needs of consumers and business owners. Backed by a retail network of over 500 locations and robust digital and mobile platforms, we provide access to cash and related products to help our customers achieve their goals. We operate retail locations in local communities and cities across Canada under the Money Mart® brand and in Quebec as Insta Cheques® and in United States as Money Mart® and The Check Cashing Store®.

Our highly skilled workforce puts customers first in everything we do.  We serve millions of people annually with diverse and innovative financial products and services.  Through this ever-evolving suite of services, we empower customers to manage their finances and improve their lives. Wherever customers are on their financial journey, Momentum Financial Services Group provides solutions. 

We believe in giving back to the communities where we live and work. With the generous support of our customers and staff, we proudly contribute annually to charities and non-profit organizations, along with using our time and talent to serve in local communities throughout Canada and the United States. We are looking for aspiring, passionate people who are dedicated to understanding and providing our customers with the right financial solutions utilizing a growing menu of products and services.  We embrace diversity and offer a fast-paced work environment. 

Job Description

Job Description

GENERAL FUNCTION

The US Market Development Lead will spearhead the strategic growth and development of our brand across the United States. This role will be responsible for identifying and expanding into new states, analyzing market opportunities, and establishing partnerships to drive profitable growth and increase market volume. Working cross functionally with teams across the business, this individual will leverage resources to enhance profitability, foster partnerships, and ensure successful product launches, positioning our brand for long-term success in the US market.

DUTIES/RESPONSIBILITIES

• P&L Management and Financial Acumen: Oversee and be jointly responsible for the profit and loss of existing products in the US, ensuring financial targets and profitability are met.

• Profitability and Market Performance Enhancement: Collaborate with the product owner to analyze and refine product offerings, implementing strategies to improve profitability and market performance.

• Product Launch and Go-to-Market Strategy: Lead the launch of new products in the US market, developing and executing strategies for a successful market entry and sustained growth likely through partnerships

• Market Knowledge and Business Expansion: Utilize deep knowledge of the US market to identify opportunities and drive business expansion, adapting strategies to meet evolving market needs.

• KPI Management and Performance Tracking: Establish, track, and report on key performance indicators (KPIs), developing actionable plans to achieve or exceed targets.

• Digital Product Oversight: Manage and grow Money Mart’s digital product in the US, ensuring its development aligns with market demands and is effectively scaled across multiple geographies.

• Cross-Functional Collaboration and Communication: Work closely with the marketing team to ensure effective marketing support for US operations and coordinate with the digital team to optimize digital channels.

• Strategic Planning and Long-term Vision: Develop and implement strategic plans to address market trends, competition, and business opportunities, driving long-term success and sustainability.

• Stakeholder Engagement and Relationship Building: Build and maintain strong relationships with Stores/Sales, Operations, Marketing, vendors, and other internal teams, to foster collaboration and support business goals.

• Financial Analysis: Work with Finance to conduct regular financial analysis and reporting to provide insights into performance, identify areas for improvement, and ensure alignment with overall business objectives.

• This person will collaborate with the entire organization but will not have direct reports.

Qualifications

EDUCATION:

• A bachelor’s degree in business, finance, marketing, or a related field is preferred.

EXPERIENCE

• 10-15 years of experience in product or strategy

• Proven track record in managing product-level P&L, ideally with experience in financial analysis and meeting profitability targets for products in the U.S. market.

• Experience working alongside product teams to refine offerings and enha