Marketing Manager II, RLC Customer Lifetime Value - The Toro Company

Who Are We?  

With roots dating back to 1914, The Toro Company was built on a tradition of quality and caring relationships. Today, the company is a leading worldwide provider of innovative solutions for the outdoor environment, including turf and landscape maintenance, snow and ice management, underground utility construction, rental and specialty construction, and irrigation and outdoor lighting solutions. Through a strong network of professional distributors, dealers, rental stores and retailers in more than 125 countries, we proudly offer a wide range of products across a family of global brands to help golf courses, professional contractors, underground construction professionals, groundskeepers, agricultural growers, rental companies, government and educational institutions, and homeowners – in addition to many leading sports venues and historic sites around the world.

The Residential, Landscape, and Contractor [RLC] division of The Toro Company develops and sells inventive outdoor power equipment for use on residential and municipal properties. It is committed to delivering superior innovation and customer care. We are seeking a talented and motivated Marketing Manager to join our growing team and contribute to the success of our marketing initiatives, drive profitable growth in the business and deliver best-in-class post-sale customer experience.

As an RLC Marketing Manager II, you'll lead the RLC post -sale dealer/distributor business (parts, accessories, services) and will be responsible for end to end P&L management and 4P strategy (Product-Pricing-Promotion-Placement) for the channel, leading marketing initiatives, and working with channel partners to execute financial plans and in turn drive profitable growth in the business while deliver best in class post-sale customer experience.

Your Opportunity:

The position of RLC Marketing Manager II provides a unique opportunity to utilize one’s analytical skills, creative problem-solving, entrepreneurial spirit and core product-marketing toolkit. In this role, you will not only oversee product development and support for dealer and distributor channels but also play a vital part in shaping strategies that enhance the customer journey at every touchpoint. Your leadership will be instrumental in identifying growth opportunities, optimizing product offerings, and ensuring effective collaboration across teams. With a focus on both innovation and operational excellence, you will help bridge the gap between our brand and our customers, translating business objectives into actionable marketing programs. In this role you will be accountable and responsible for the financial results (Revenue and EBIT) for the RLC Post-Sale business.

The ideal candidate brings a solid understanding of financial terminology / P&L elements, ability to identify levers which drive P&L impact, strong product-marketing expertise, excellent project management skills, detail orientation, understanding of multi-channel sales models, and most importantly a execution focused growth-mindset.

Sponsorship:  

• VISA Sponsorship is not available for this position.

Work Location: 

• The work location is in Bloomington, MN Toro's International Corporate Headquarters.   Fully remote is not available at this time. 

• The current team works 5-days on campus in Bloomington, MN.   There could be occasional and intermittent times when hybrid is available, but generally this team is in the office 5-days a week.

• This role includes travel 15%-20% (both domestic and international) for VOC events and meeting with customers, with related expense reporting duties.    

What Will You Do? Key Responsibliites:  

In order to grow and build a successful career with The Toro Company, you will be responsible for: 

• P&L ownership and management: Set and deliver on financial goals (Revenue and EBIT). Work with sales teams, channel partners, and finance teams to develop financial plans (annual and quarterly revisions). Work with cross-functional teams to achieve financial objectives.

• Strategy & Planning: Develop product and marketing tactics to meet financial objectives for the business, drive sustained profitable growth for the company. Develop and implement levers for market share and margin improvements. Collaborate with cross-functional teams (e.g., sales, marketing, product management, engineering) to identify and drive high-impact sales opportunitie