Intern - Gap Brand - Site Merchandising

About the Role

About Our Summer Internship Program

At Gap Inc., our 10-week Summer Internship Program is built around how our business operates—fast-moving, customer-focused, and grounded in the work that brings our brands to life. As an intern, you’ll step into the pace and complexity of a global retail organization, contributing to initiatives that shape our product, our experience, and how we show up for millions of customers.

You’ll be embedded on a team from day one, taking on meaningful work and building ownership as the summer progresses. Along the way, you’ll strengthen how you approach your work—using data to inform decisions, solving business problems, and communicating ideas with clarity—while building fluency in tools like AI that help teams work more effectively.

As the summer progresses, you’ll be expected to move beyond execution—identifying a meaningful opportunity or challenge within your team, shaping your own point of view, and developing a clear, well-supported recommendation to present at the end of the program.

By the end of the summer, you’ll have a deeper understanding of how the business runs, stronger judgment in how you approach your work, and a foundation of experience you can build on as you grow your career.

As a Site Merchandising Intern, you will be part of a dynamic and high-performing team that prides itself on blending the art and science of site merchandising. Site Merchandising is responsible for the overall site experience, ensuring it aligns with the product-to-site strategy, promotional messaging, pricing, homepage, and emails. Through a customer-curious lens, you will collaborate with your Site Merchandising business function, Merchandising, Marketing, Ecom Operations, Promotions, Sample, and Photo Studio teams to produce a best-in-class online shopping experience. Through the experience, you’ll build foundational skills to navigate our product-to-site pipeline, product management tools, and manage a substantial volume of executional tasks within a fast-paced environment. Throughout the internship, you’ll gain exposure to how digital merchandising strategies support the online customer experience and business performance.

Hourly Rate: $35.00 per hour USD
This role is not eligible for visa sponsorship

What You'll Do

• Assist the Site Merchandising team in creating a compelling product experience with intuitive category navigation  

• Assist the Site Merchant with weekly site review meetings to discuss upcoming marketing, site expectations from homepage to emails, and discuss current site/category needs   

• Participate in website QA and setup including: product and category linking, customer-facing marketing flags, promotional code setup, and ensuring the correct promo messaging is reflected in content, always keeping the customer point of view top of mind  

• Actively participate in aligning site navigation, product photography, marketing, and copy strategies 

• Collaborate with Merchandising, Marketing, Ecom Operations partners and fellow Site Merch Coordinators to update and troubleshoot products tied to promotional events  

• Troubleshoot problems and influence resolution across functions   

• Ensure accuracy and high-quality work across the site, with an understanding of its impact on the customer experience  

• Assist with quarterly photography shot requests   

• Support competitive market analysis based on key product initiatives  

• Support the site merch team on product setup with third-party tools and test initiatives: search, product recommendations, outfitting modules, etc.

Who You Are

• Strong computer skills (Microsoft Office) and ability to learn technical applications, terminology, and processes quickly