Sr Manager, Brand Publicity

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

 

Dungeons & Dragons, the world's greatest roleplaying game, is seeking a dynamic and experienced Sr. Manager of Brand Publicity to join our adventuring party. If you're a seasoned communications pro with the charisma of a bard, the strategic mind of a wizard, and the adaptability of a rogue, consider joining our epic quest to bring the magic of D&D to audiences worldwide!

 

What You'll Do:

 

Under the general direction of the SVP Global Communications, you will lead the following:

• Strategic Communications & Publicity: Lead day-to-day planning and execution of publicity programs and efforts for Dungeons & Dragons. Help coordinate media relations strategies and activities from news bureau plans to special events, effectively delivering quality press coverage in a wide range of media outlets, collaborating closely with international teams for global coordination.
• Event Planning and Execution: Assist in planning and execution of product launches, consumer events, fan conventions, virtual events, and management of internal and external vendors.
• Fan Relations: Support the communications strategy and execution of fan relations.
• Global Communications Team Support: Support the department with administrative projects such as: facilitating the execution of product mailings and orders, drafting and routing press materials, carefully monitoring articles and reporting media results.
• Social Media: Support the Social Communications team with PR/social linked programs, including assisting with content approval process and writing post copy for owned social media channels including Facebook, Twitter and Instagram.

 

Education and Experience:

• Bachelor’s Degree in Communications, Public Relations, Journalism, or equivalent experience.
• 8+ years of progressive experience in a public relations agency or public relations department, preferably supporting global brands, or equivalent.
   

Functional experience and/or knowledge will include:

• Expertise at implementation of a global communications/publicity plan.
• Thorough understanding of social media and passionate fan communities.
• Strong experience in the entertainment and video game fields.
• Strong knowledge of the Dungeons & Dragons franchise.
   

Demonstrate strong communication skills

• Attention to detail and organizational skills
• Ability to thrive in a fast-paced, service-orientated environment.
• Exceptional project management skills, including ability to track progress to meet de