Summary

Advantage Unified Commerce is built to be the world’s most effective commerce marketing agency. We bring integration to a layered and siloed landscape, unifying strategy, analytics, creative, media, ecommerce, and trade marketing to unlock commerce potential for some of the world’s best-known brands. From Retail Media Networks and social commerce to last-mile delivery and in-store activation, we are everywhere that people shop and buy.

 

Our Sr. Director is responsible for developing in-depth knowledge and relationships with retailers within this vertical. Working in lock step with Sales, Media, and Marketing teams to deliver retailer-based strategies that inspire, innovate, and ignite growth for both our Customers and Clients. A seasoned Shopper Marketing expert, the ideal candidate is well versed in the Omni-channel landscape, retailer nuances and important relationship between sales and marketing. S/he is responsible for leading the agency's efforts in driving retail innovation and Shopper Centric Branding that delivers results for our clients.

 

C O R E  R E S P O N S I B I L I T I E S

• Manage a book of business comprised of multiple commerce retail media and 3P media
• Lead the partnership management along with Annual Planning Process on behalf of the
• Assist clients in their annual JBP discussions within this retail
• Deliver ongoing thought leadership to assist clients’ business strategies with key
• Act as a change agent/impact player from both an internal and external perspective – contributing to both client and agency performance.
• Lead collaboration across internal and external teams to drive innovation at retail spanning shopper marketers, sales teams, and insights teams.
• Develop annual business plan, setting short- and long-term strategic courses for growth of assigned
• Build strong relationships with both client and retailer while working closely with cross-functional teams including consumer marketing, trade development, operations, merchandising, and category managers, directors, and buyers.
• Identify opportunities within your assigned retailer and share this learning on an ongoing basis with your Retail and Client Leadership teams.
• Embrace the new ONE Advantage mission to unify agency resources and embrace a new model for Shopper Centric Branding

 

Q U A L I F I C A T I O N S                                                                                                                                     

• Bachelor’s degree in advertising, marketing, business, or related field - MBA
• Minimum of 8 years of marketing or advertising experience with grocery retailers
• Dynamic personality able to effectively engage and influence a variety of
• A wealth of industry knowledge including current trends, consumer packaged goods and retailer information, and business philosophies
• Motivational leadership, inspiring team to deliver top performance every day against assigned
• Strategic thinking in the development of Shopper Marketing programs and management of day- to-day business
• Sound decision making
• Passion about business and dissatisfaction with status quo – always thinking of ways to improve/grow assigned client/business.
• Strong listening skills and attention to detail
• Excellent verbal, written, presentation and interpersonal
• Desire to dig in and do what is needed to get the job done
• Some travel is required

S U P E R V I S O R Y R E S P O N S I B I L I T I E S

• Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources
• May delegate work of others and provide guidance, direction and mentoring to indirect reports

T R A V E L A N D / O R D R I V I N G R E Q U I R E M E N T S

• Travel is an essential duty and function of this Driving is not an essential duty or function of this job.
• Travel up to 20%

A D D I T I O N A L  I N F O R M A T I O N  R E G A R D I N G  J O B  D U T I E S  A N D  D E S C R I P T I O N S

Job duties include additional responsibilities as assigned by one’s supervisor or another manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the AUC reserves the right at any time with or without notice to alter or change job responsibilities, reassign, or transfer job position or assign additional job responsibilities, subject to applicable law. AUC shall provide reasonable accommodations of known disabilities to enab