Senior Manager, Marketing - Total Donut Product Portfolio

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Dawn Foods is a global leader in bakery manufacturing and ingredients distribution. As the partner of choice for inspiring bakery success, we help customers grow their business through meaningful partnerships, research-driven insights and innovations, and products and expertise they can depend on. As a family-owned company, our commitments to our people, products, customers, and corporate values, are all part of our recipe for success.

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Why work for Dawn Foods?

 

PEOPLE.    PRODUCTS.   CUSTOMERS.

 

Why should you apply? We invest in you!

• Industry-leading health insurance on Day 1!
• Competitive Pay
• 401(K) + company match
• 10 Paid Company Holidays
• Paid Time Off
• Professional training
• Family-owned business over 100 years in service
• An opportunity for career advancement, working as part of an empowering workforce

 

Job Purpose and Overview

The Senior Manager –  Marketing – Total Donut Product Portfolio role is responsible for developing and executing category strategies that deliver on customer & consumer needs and drive growth against Dawn’s strategic plan. The role supports the North American business unit across all channels.

This is a remote opportunity with travel up to 10%. The preferred time zone for this candidate would be Eastern (EST) or Central (CST).

 

 

What will you do as a Senior Manager Marketing – Total Donut Product Portfolio at Dawn Foods? 

• Category Strategy: Develop multi-year strategic category growth plans and tactics that support Dawn North America’s overall channel/business strategies and help achieve long-term growth and sales & profit goals.
• Portfolio Management:
• Responsible for ongoing business review and strategy
• Become the subject matter expert on assigned category, market and products.
• Monitor business performance- identify actions needed- and implement action plan on key metrics
• Partner with the Innovation team to drive multi-year innovation pipeline.
• Lead cross-functional teams to execute key projects. Key partners include Finance, R&D, Market Research, Commercial Marketing, Communications, Supply Chain, Operations, and Sales.
• Research and track market and competitive trends to remain abreast of category developments.
• Internal & External Customer Relationships: Partner with Commercial Marketing & Sales and Insights to ensure product portfolio supports overall channel/customer plans and to ensure product initiatives will achieve commercial plans.  Opportunity for presentations and interactions with S