Senior Director, Paze® Issuer Channel Marketing

At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze℠, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.

Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment.

Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.

Overall Purpose 

The Senior Marketing Director, Channel, is responsible for increasing awareness and usage of EWS products and services among consumers through issuer channels. This role will be responsible for overseeing marketing campaigns to encourage product adoption, product trials, and ongoing usage. The position is essential to the success of the EWS product line, requiring close collaborating with both existing and new issuers to accelerate adoption across channels.  

Essential Functions   

• Manages bank marketing relationships and strategies to drive consumer engagement across all channels. 

• Develops and owns issuer channel marketing insights, best practices and playbook – develops learning plans and test and learn campaigns to drive service activations and trials across issuer channels. 

• Partners with internal teams (Merchant marketing, Partnerships and Product) to identify opportunities for issuers to promote products across channels. 

• Develops issuer channel marketing forums, workshops and leads marketing advisory discussions with issuer partners. 

• Partners with legal and other internal stakeholders to evolve brand governance processes as needed to remain compliant with relevant regulations in marketing initiatives. 

• Applies data, analytics and insights from previous campaigns to strengthen issuer plans acting as a strategic advisor to issuer marketing leaders.  

• Manages and prioritizes the efforts of internal teams and external agencies to ensure quality, on-time delivery of marketing programs across multiple channels.  

• Leverages overall brand and merchant marketing plans across bank channels and develops toolkits and creative assets that accelerate service adoption. 

• Provides effective leadership in developing highly engaged, high-performance teams. 

• Supports the company's commitment to protect the integrity and confidentiality of systems and data. 

Minimum Qualifications  

• Marketing thought leader with demonstrated success in leading and managing cross-functional teams and agencies.

• 12 or more years of marketi