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Sr. Copywriter

PitchBook Data
United Statesfull_timeVerifiedPosted 27 Feb 2023
💰 $120,000/yr($85,000/yr$120,000/yr)

About the role

At PitchBook, we are always looking forward. We continue to innovate, evolve and invest in ourselves to bring out the best in everyone. We’re deeply collaborative and thrive on the excitement, energy and fun that reverberates throughout the company. 

Our extensive mentorship, education and training programs help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there’s going to be some ambiguity along the way, but we excel when we challenge ourselves. We’re willing to take risks, fail fast and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you. 

 

About the Role:

The Marketing team at PitchBook is critical to fueling the company’s growth by utilizing a variety of strategies to increase brand awareness and help our Sales and Customer Success teams grow and retain our client base. The Marketing team is responsible for all demand generation efforts including successful campaign, ABM and digital channel executions, effective product and customer marketing efforts, strategy-optimizing data and analytics and engaging client and trade-show events. The Marketing team also drives the brand forward via impactful public relations and management of our dynamic sports partnerships.

As a Sr. Copywriter on PitchBook’s Brand and Creative team, you’ll have the opportunity to tell PitchBook’s brand story through the creation of a variety of written assets. Working closely with other members of our in-house Brand and Creative team and stakeholders across the larger Marketing organization, you’ll help bring the vision of PitchBook’s data, research and insights to life via web, email, social media, print, video and more. As a senior member of the copywriting team, you’ll take an active role in mentoring and facilitating the growth of our junior to mid-level writers. If you have a track record of developing compelling, audience-focused copy that creates, builds and drives demand for a product or offering, we’d love to chat with you.

 

Primary Job Responsibilities:

  • Establish and foster cross-functional relationships including with Events and Partnerships, Content and Communications, SEO and Web, Performance Marketing, Frontline Marketing and Segments and Campaigns, as well as take a leadership role in forming content ideas as part of such teams
  • Act as a key copywriting stakeholder alongside teams throughout the creative process, developing concepts and copy drafts, providing copy reviews and finalizing deliverables
  • Interpret creative briefs and present ideas/strategies on executions
  • Write compelling B2B marketing copy that provides valuable insights into the global capital markets
  • Mentor and provide feedback to junior and mid-level copywriters to continuously raise our bar for quality
  • Work in an agile production environment, collaborating directly with cross-functional teams on content strategy to build campaigns, conduct keyword research, A/B test and optimize content performance
  • Develop and hone writing best practices for all branded content across web, email, social media and events; ensuring messaging matches brand voice and tone and works cohesively with other assets across channels
  • Create long-form thought leadership content in support of content marketing and lead generation programs, including guides and e-books
  • Monitor and identify industry trends and develop new content ideas based on those developments
  • Participate in creative ideations and meetings to build content calendars, campaigns and key messaging
  • Deliver high-quality content drafts in a deadline-oriented environment
  • Support the vision and values of PitchBook through role modeling and encouraging desired behaviors
  • Work and communicate effectively across the organization

 

Skills and Qualifications:

  • Bachelor’s degree in English, marketing, communications, journalism or equivalent experience
  • 5-7 years of experience writing B2B marketing copy with measurable experience writing about the the financial industry, investing and/or the global capital markets
  • Impeccable attention to detail and a passion for brand storytelling
  • Strong copywriting skills, including an understanding of strategy, form, format and channel best practices
  • Demonstrated ability to learn and apply brand voice, tone and style guidelines to ensure content accuracy and consistency across multiple channels
  • Command of grammar and punctuation for professional communications, as well as a working knowledge of AP style
  • A history of mentoring an

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Company

PitchBook Data

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