Latam Digital Platforms Senior Product Manager - SVP
CitiAbout the role
The Senior Vice President, Digital Platforms LATAM is a senior product leader with extensive expertise in corporate Digital Platforms and a deep understanding of the Latin American market landscape, who drives the regional digital strategy and execution agenda within Services at Citi. Reporting to the Head of Digital Platforms Latin America, this role requires a comprehensive command of corporate Digital Platforms, client connectivity solutions, and the regulatory and competitive dynamics across Latin American markets. The SVP acts as a key senior partner between Global Platform and Data Services (PDS) teams and LATAM country organizations, ensuring that Citi's Digital Platforms are positioned as best-in-class solutions for corporate and institutional clients across the region.
With digitization fundamentally reshaping how corporate clients manage their treasury and financial operations, this role demands a seasoned leader who can define and drive the regional Digital Platforms agenda — spanning Corporate Online Banking, Host-to-Host connectivity, API-based integration, and ERP/TMS connectivity — while navigating a large, complex, and matrixed global organization. The SVP brings deep subject matter expertise, strong leadership skills, and the executive presence needed to influence senior stakeholders, shape investment decisions, and lead transformational initiatives across multiple geographies. The impact of this role is significant and far-reaching, directly shaping Citi Services' competitive position, revenue performance, and digital client experience across Latin America.
Responsibilities:
Defines and leads the regional Digital Platforms strategy for Latin America, setting the roadmap to position Citi as the leading provider of corporate digital solutions across the region, in close partnership with Global Platform and Data Services (PDS) teams and LATAM country leadership
Serves as a key senior partner and strategic liaison between Global PDS and LATAM country organizations, influencing global product roadmaps and investment priorities based on deep regional market intelligence and client insights
Leads engagement with Services Heads, and senior client stakeholders to shape the Digital Platforms agenda, anticipate market needs, and ensure Citi's solutions remain competitive and relevant across LATAM markets
Drives the adoption, penetration, and revenue growth of Citi's Digital Platforms — including Corporate Online Banking (CitiDirect), Host-to-Host (H2H) file-based connectivity, API-based integration, ERP and TMS connectivity, and SWIFT services — across the region, defining go-to-market strategies and commercialization plans
Oversees the identification, prioritization, and execution of market and regulatory delivery requirements across LATAM countries, ensuring compliant and timely platform launches in coordination with Legal, Compliance, Finance, and Operations teams
Partners with country Digital Platforms managers, Market Managers, and Sales leaders to ensure consistent and high-quality execution of Digital Platforms strategies at the local level, driving alignment and accountability across markets
Leads and influences cross-functional teams — including technology, operations, legal, implementations, and sales — to deliver end-to-end Digital Platforms solutions that meet the complex needs of corporate and institutional clients across the region
Defines and monitors key performance indicators for Digital Platforms across LATAM, including platform penetration, transaction volumes, fee revenue, and client adoption metrics, taking corrective action where needed to ensure targets are met
Builds and sustains a strong culture of innovation by staying abreast of emerging trends in corporate digital banking, open banking, real-time payments, and disruptive technologies, translating these into strategic opportunities for Citi's Digital Platforms
Establishes and nurtures senior-level relationships with key internal and external stakeholders, including strategic technology partners, fintech disruptors, and industry bodies, to enhance Citi's Digital Platforms ecosystem across the region
Leads governance forums and senior discussions related to Digital Platforms investment prioritization, pricing strategy, and capability development, providing well-grounded regional perspective and driving consensus across stakeholders
Champions risk management and control excellence across all Digital Platforms initiatives, appropriately assessing risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgm
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