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Senior Account Manager - Retail Vertical

Publicis Groupe
Westminster, United Statesfull_timeVerifiedPosted 1 Oct 2024
💰 $100,000/yr($90,000/yr$100,000/yr)

About the role

Job Description

The Senior Account Manager provides our clients with exceptional service through strategic guidance in developing personalized message and creative strategies to achieve client business objectives. This includes but is not limited to account management, oversight of program management and execution across Epsilon personalized media capabilities.  In addition, this role will work closely in partnership with Sales to determine the media program execution strategy that will yield high return for the client and ultimately help grow market share.

Responsibilities

  • Client Strategy & Account Growth: 
    • Apply understanding of client objectives, consumer behavior/motivations, marketing and branding principles, available data and Epsilon products to develop campaign/messaging strategy recommendations to the Clients.
    • Develop and manage client roadmaps against quarterly account forecasts.
    • Identify opportunities for program optimization and incremental revenue.
    • Provide strategic direction, support and insights to fuel account growth against client objectives and partner with Client Development Director to present new opportunities to clients.     
  • Management & Leadership:
    • Manage a team of Account Managers and Specialists
    • Develop team through successful coaching and development.
    • Manage team and individual performance through formal and informal performance management processes and ongoing feedback loop.
    • Define clear career path for each team member and provide direct feedback on performance.
    • Foster a collaborative environment to encourage a respectful exchange of ideas.
  • Reporting & Analytics:
    • Monitor and manage program performance/KPIs to identify account risks and develop mitigation strategies.
    • Create and present campaign performance reports to clients.
    • Interpret and apply analytical insights to optimize program(s)
  • Execution, Process, & Project Management:
    • Partner with cross-functional teams on account and campaign set-up to achieve strategic goals.
    • Demonstrate expertise in all Epsilon Account Management tools and processes.
    • Manage campaign launches across cross-functional teams to ensure strategic, effective, timely and efficient execution.
  • Operational Efficiency:
    • Seek standardization and automation wherever possible.
    • Drive operational efficiency and scalability.
    • Apply a global point of view on impact of products and processes.
    • Effectively manage internal resources against client and company objectives
    • Drive adoption of products, tools, processes, and best practices throughout team 

Requirements

  • Bachelor’s Degree from four-year college or university or equivalent experience
  • 7+ years of total experience with a proven track record in Account Management (digital marketing or interactive agency experience is a plus)
  • Management experience preferred.
  • Excellent client service acumen, presentation and writing skills.
  • Creative, self-starter, who thrives in a dynamic, fast-paced work environment.
  • Ability to manage and prioritize multiple tasks and projects.
  • Track record of working across an organization to get things done.
  • Ability to learn quickly and think strategically.
  • Proficient in Excel, Word, PowerPoint

Salary Range: $90,000 - $100,000

Deadline to apply for this role: 11/23/2024

Additional Information

Epsilon at Our CORE  

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes.  For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.    

Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:  

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Company

Publicis Groupe

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