Social Media Coordinator- Part-Time

Job DetailsJob Location: United Ability - Birmingham, AL 35211Position Type: Part TimeJob Shift: Day20-25 hours per week

United Ability is an organization that provides various services to individuals with disabilities.  We are currently seeking candidates to join our team as a Social Media Coordinator. This position plays a key role in building brand awareness and deepening community engagement to advance the organization’s mission. This position supports fundraising and marketing efforts by managing social media channels, crafting mission-aligned content, and creating compelling digital stories. The role focuses on translating the organization’s work, impact, and campaigns into clear, engaging messages that resonate with supporters and the wider community. 

Collaborating with other team members, you will:

Social Media Management

Create, schedule, and publish engaging content across primary social media platforms.
Maintain a content calendar aligned with fundraising, marketing, and program priorities.
Monitor comments and direct messages during scheduled work hours, responding promptly or escalating issues as needed.

Content Creation & Digital Storytelling

Draft and edit concise, compelling copy for social media posts, campaigns, and fundraising appeals that authentically reflect the organization’s voice and mission.
Design basic graphics and short videos using accessible design tools.
Collect photos, stories, and user-generated content from staff, programs, and events to support authentic storytelling.

Fundraising & Marketing Support

Promote Development-led campaigns and events through strategic social media amplification and digital outreach.
Adapt key organizational messages into platform-specific content and collaborate with team members to ensure consistent messaging, visuals, and branding.
Assist with the production of email and print newsletters, including formatting, assembling content, and preparing materials for distribution.
Support additional digital marketing initiatives as assigned.

Analytics & Performance Tracking

Monitor key engagement metrics (KPIs), audience growth, and content performance.
Provide regular insights and summaries to inform future content strategy and optimization.
Stay updated on platform algorithm changes, best practices, and new features.

Applicant general qualifications include:

Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or a related field preferred.
High School diploma or GED required.
Valid Driver’s Licenses required.
Minimum of 1–3 years of hands-on experience managing social media accounts (agency, in-house, or freelance). Entry-level candidates with strong internships or personal portfolio projects may qualify.
Proficiency with major social platforms (Instagram, TikTok, LinkedIn, Facebook, etc.).
Experience with social media management tools (e.g., Sprout Social, Loomly, Hootsuite).
Familiarity with content creation tools (Canva, Adobe Creative Suite, or similar).
Basic knowledge of analytics, SEO, and paid social advertising.
Understanding graphic design, video editing, and photography is a plus.

Please note that this job description is not designed to provide a comprehensive list of all activities, duties, or responsibilities that are required of the employee for this position.  Job duties may change at any time and without prior notice.  New job duties may be added as needed. 

Reasonable Accommodations:

Please also note that reasonable accommodation may be made to enable employees with disabilities to perform the position's essential functions. 
Qualifications