Senior Associate, Engagement & Retention Marketing

Teladoc Health is a global, whole person care company made up of a diverse community of people dedicated to transforming the healthcare experience. As an employee, you’re empowered to show up every day as your most authentic self and be a part of something bigger – thriving both personally and professionally. Together, let’s empower people everywhere to live their healthiest lives.

Summary of Position

We are seeking a high-performing and mission-driven marketer to expand our scale and impact. You are a successful marketer with a knack for problem-solving, strategic thinking and creativity.

As the Sr. Associate, Engagement & Retention Marketing, you will develop and execute comprehensive marketing campaigns to re-engage and retain our members, with the ultimate goal of building strong relationships and loyalty. You will work cross-functionality with our Marketing team to contribute to and help achieve our ambitious engagement objectives.

Core competencies that will help ensure your success in this role include leading with a marketer mindset, strong communication, problem-solving and project management skills. You should also have a flexible mindset and enjoy working in a fast-paced environment. This is a highly collaborative role, and you should be able to work in close partnership with other teams including creative, product and marketing functions to drive shared success. He/she will take guidance and run with multiple projects simultaneously, informing when there are hurdles that require collaboration to overcome.

Essential Duties and Responsibilities

• Partner with Marketing leads to develop campaigns across print, online, email or partner channels

• Project management, including status tracking, notes / action item documentation, and deck/slide building ​

• Lead the day-to-day execution of our campaigns to ensure we deliver on our weekly goals

• Conduct multivariate testing (content, segmentation, subject lines) to continually improve marketing effectiveness ​

• Assist in partnering with analytics teams to identify the key drivers of engagement/churn and identify actionable insights from customer data to continually improve marketing efforts

• Work with brand and creative teams to ensure campaign assets planned, briefed, and completed on time, supporting increasingly personalized marketing campaigns​ that drive behavior change

• Utilize reporting tools and systems to access campaign reporting; summarize using data visualization and track campaign performance trends

Qualifications Required for Position

• Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail

• Excellent communication, collaboration, and problem-solving skills, with ability to work effectively across functions and levels of the organization

• Bachelor’s degree in a related field of study​

• Minimum 4 years direct experience in a marketing function at a mid-size company, or larger, in a business-to-business service industry​

• Proficient with office software (Word, Excel, Outlook & PowerPoint)​

The base salary range for this position is $60,000 - $90,000. In addition to a base salary, this position is eligible for a performance bonus and benefits (subject to eligibility requirements) listed here: Teladoc Health Benefits 2024. Total compensation is based on several factors including, but not limited to, type of position, location, education level, work experience, and certifications. This information is applicable for all full-time positions.

Why Join Teladoc Health?

A New Category in Healthcare:  Teladoc Health is transforming the healthcare experience and empowering people everywhere to live healthier lives.  

Our Work Truly Matters: Recognized as the world leader in whole-person virtual care, Teladoc Health uses proprietary health signals and personalized interactions to driv