Assistant Media Planner

Job Description

The Team One C.O.R.E.

C = COLLABORATIVE
We work together to get better stuff done than we could alone.
 
O = OPTIMISTIC
Honest and confident in our quest forward; believing the impossible is possible.
 
R = RESULTS-DRIVEN
Creativity is always in service of results and never for its own sake.
 
E = ENTREPRENEURIAL
Blow up the establishment. Shoot for the moon.

GENERAL SUMMARY
The Lexus Dealer Association (LDA) Assistant Media Planner’s primary responsibility is to work directly with a Media Planner on Western LDA Regional markets. The AMP will learn all aspects of local market media including spot TV/Cable, spot radio, local print, out-of-home, local digital and some exposure to sponsorships/event marketing.  The AMP will also gain a broad base knowledge of media terminology, media options and basic media planning.  

Day to Day:
•    Goal Entry / SBA issuance to Zenith        
•    Update and maintain flowcharts/budgets              
•    Budget reconciliations        
•    Assist team with Heavy Up/Cut Recommendations, ultimately doing them by themselves    
•    Create insertion orders (Digital and Print)    
•    Assist with POVs, ultimately doing them by themselves    
•    Media/Market Research (CMR, IMS, comScore)    
•    Establish strong working relationship with our broadcast buyers at Zenith & Field Account team
•    Assist with Digital buys and metrics reports
•    Assist on market plans, ultimately managing some markets themselves
•    Support and generate ideas to support an “Ideas Culture” agency

Experience: 
•    Prior media internship experience is a plus. 
•    Computer literate, with some experience in Microsoft Excel, Word, and PowerPoint.  
•    A solid understanding of basic math, especially algebra, would be ideal.  
•    Experience in proper business communications a plus.  
•    Self-motivated, enthusiastic, team player that likes working in a large groups.

Education:  
A Bachelor’s degree.

Skills and Abilities: 
This person must be highly organized, with a charismatic and varied communication style.

Pace of Work:  
Work flow varies by day and by season.  Some requests have an extremely pressing turn-around time, while others can be managed more slowly.  Financials and planning reports are completed on a monthly basis.  Buy reviews are done quarterly for LDA.  

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range $35,000 - $52,000: This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.