Marketing Operations Specialist

About Whisker Labs

We’re on a mission to save lives and property, leading the next wave in smart home technology and fire prevention with Ting. This intelligent sensor and concierge service monitors a home’s electrical network to detect electrical hazards that often lead to the most devastating and catastrophic fires. While on the job preventing fires inside a home, Ting also helps monitor the electrical grid, contributing to increased community fire safety and reduced environmental impact that comes with fire reduction. We’re steadfastly addressing the long-underserved realm of electrical fire prevention with leading-edge technology and embarking on the next stage of our growth. Visit tingfire.com for more information. 

About the Role

Whisker Labs is seeking a detail-oriented and execution-focused Marketing Operations Specialist to support the systems, campaigns, and data infrastructure that power our marketing organization.

In this role, you will help operationalize marketing campaigns across lifecycle, growth, and partner initiatives. Working closely with the Senior Marketing Manager, Marketing Operations, you will manage campaign execution, maintain marketing platforms, and support reporting that helps the team make confident decisions.

You will operate at the intersection of marketing campaigns, systems, and data, ensuring campaigns launch smoothly, tools remain reliable, and marketing performance is accurately tracked.

This role is ideal for someone who enjoys combining analytical thinking with hands-on campaign execution and who wants to deepen their expertise in marketing automation, CRM systems, and marketing measurement.

You will support the implementation of new marketing technologies and automation initiatives, including emerging AI-enabled workflows. This is a fantastic opportunity to contribute to the evolving landscape of marketing at a critical time.

What You'll Do

Campaign Operations & Lifecycle Execution

• Execute marketing campaigns across email, SMS, digital, and partner channels using marketing automation and CRM platforms.
• Build and manage lifecycle communications, including transactional and triggered messaging such as enrollment confirmations, shipping updates, delivery notifications, and activation reminders.
• Support campaign segmentation, audience targeting, scheduling, and launch coordination to ensure accurate delivery and consistent customer experiences.
• Conduct campaign QA to validate segmentation, links, creative assets, and tracking prior to launch.
• Work closely with channel owners across growth, lifecycle, content, and partner marketing to execute campaigns within marketing automation and CRM platforms.

Marketing Technology & Platform Management

• Support the ongoing administration and maintenance of the marketing technology stack, including CRM, marketing automation, and analytics tools.
• Build and maintain automation workflows, lists, tags, and campaign tracking structures. 
• Maintain CRM hygiene including lists, tags, segmentation structures, and campaign tracking frameworks.
• Assist with platform integrations and system updates to ensure tools remain connected and operational.
• Document marketing operations processes and maintain internal resources for campaign execution and system workflows.

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