Customer Marketing Discovery Specialist
SalesforceAbout the role
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Job Category
Marketing & CommunicationsJob Details
About Salesforce
We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.
Are you an all-star team member who prefers working (and playing) in a hyper-collaborative environment? At Salesforce, we put customers first, and we want to shine a spotlight on their success. We're looking for an individual who's passionate about showcasing inspiring and educational customer success stories that highlight our customer's use of Salesforce technology.
The Customer Marketing Discovery Specialist will primarily be responsible for identifying and capturing great customer stories to help our marketing team shine a light on customer success via 1:1 Sales References, Sales Reference Round Tables, Analyst and Media Engagements, Video Testimonials, Speaking Opportunities, and Digital Marketing opportunities. The individual in this position will have a keen understanding of the Salesforce technology stack—and how our customers use this technology to achieve impactful business results, across all industries and company sizes.
This position is an office-hybrid (3 days per week) role.
Your Impact:
Qualify compelling customer success stories by interviewing sales and customer success teams to build a pipeline of customer stories across products, industries, and regions
Continually build rapport with internal partners so they have the success stories they need to increase cross-sell and up-sell opportunities
Write compelling product-first customer story overviews to promote a customer’s stories internally across marketing teams such as product marketing, customer references, analyst, and media teams
Collaborate across sales and marketing teams to consider potential areas to feature customer stories to help provide the best experience for customer marketing targets
Respond promptly to internal requests for customer stories, ensuring timely support and engagement.
Monitor, capture, and analyze relevant data via Salesforce reports and dashboards and provide analysis to be used in marketing, sales, and content development
Required Skills:
2-4 years of experience in sales and/or marketing experience with Salesforce Technology
Strong skills in communication, writing, and ability to work well cross-functionally. You must be able to communicate effectively to both internal and customer executives
A growth mindset, seeing opportunities and solutions when presented with challenges, and an always-evolving environment
Dynamic, confident personality with the ability to successfully define and drive project execution with minimal guidance amidst multiple priorities and goals
Experience working with distribution (sales) teams, customers, and or channel & marketing partners
Ability to perform well in a fast-paced environment and manage multiple projects effectively
Extreme attention to detail
Preferred Skills:
Experience with the Salesforce products and/or other SaaS and B2B technology platforms
Experience being an end-user of Salesforce technology such as Sales Cloud, Slack, Tableau etc.
Experience as a Sales Development Representative or Business Development Representative
Experience working directly with Customer Marketing, Customer Reference Programs, Product Marketing and or Analyst Relations
Join us at Salesforce, where you can be a part of a vibrant team that values professional growth, innovation, and the power to make a difference. Ready to blaze new trails? Apply now and transform the way businesses connect with the world.
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