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Marketing Generalist
ConcurrencyUnited Statesfull_timeVerifiedPosted 26 Nov 2024
About the role
Who We Are We are innovators. We are inspired technologists. We are not just another technology consulting firm. Our team dares to challenge the norm, continuously seeks out what’s next, and redefines what’s possible. As a Microsoft Gold Partner and multiple-time Partner of the Year award recipient, Concurrency is known for transforming unparalleled technology expertise into real client results. Does this resonate with your passion for marketing? Join us and become a change agent at Concurrency.
Who We’re Looking For We’re excited to add a Marketing Generalist to our Marketing team. In this role, you’ll leverage your expertise in digital content, social media, and marketing communications to help drive engagement, elevate brand visibility, and generate leads. You will play an essential role in crafting campaigns, managing marketing platforms, and ensuring successful follow-up from events.
At Concurrency, we believe in living out our core values every day. These principles guide our actions, decisions, and interactions:
Be Yourself: Be the best version of your whole self. Your authenticity matters. Be Bold: Bravely and respectfully take risks and challenge the norm.Have a Growth Mindset: Be open to learning and apply your expertise.Be the Difference: Ensure that every interaction with your colleagues, clients and community improves their lives. Pay it forward.Assume Positive Intent: Lead with giving the benefit of the doubt.
Who We’re Looking For We’re excited to add a Marketing Generalist to our Marketing team. In this role, you’ll leverage your expertise in digital content, social media, and marketing communications to help drive engagement, elevate brand visibility, and generate leads. You will play an essential role in crafting campaigns, managing marketing platforms, and ensuring successful follow-up from events.
At Concurrency, we believe in living out our core values every day. These principles guide our actions, decisions, and interactions:
Be Yourself: Be the best version of your whole self. Your authenticity matters. Be Bold: Bravely and respectfully take risks and challenge the norm.Have a Growth Mindset: Be open to learning and apply your expertise.Be the Difference: Ensure that every interaction with your colleagues, clients and community improves their lives. Pay it forward.Assume Positive Intent: Lead with giving the benefit of the doubt.
What You'll Do
- Develop and manage engaging social media content across multiple platforms to increase brand awareness and audience engagement.
- Oversee and execute email marketing campaigns, including writing, scheduling, and analyzing performance for continuous optimization.
- Assist with event marketing and follow-up, ensuring seamless communication before, during, and after events to maximize participation and lead generation.
- Utilize SEO best practices to optimize content for search engines, improving organic traffic and search rankings.
- Coordinate and support promotional activities, including webinars, conferences, and internal events.
- Collaborate with cross-functional teams to create innovative marketing materials and support broader marketing initiatives.
- Track, report, and analyze marketing efforts, using data-driven insights to inform strategies and improve performance.
- Ensure brand consistency across all communications, maintaining the company’s tone, style, and messaging.
What You'll Need
- Bachelor’s degree in Marketing, Communications, or a related field.
- Ideally, 2+ years of experience in marketing communications, focusing on social media, email marketing, and SEO (recent graduates with relevant skills are encouraged to apply).
- Exceptional writing and editing skills with the ability to craft engaging, audience-centric content.
- A creative mindset and strong collaboration skills to work seamlessly with cross-functional teams.
- Excellent organizational and project management abilities, with a keen eye for detail.
- Familiarity with social media platforms and fundamental marketing concepts.
What Will Set You Apart
- Proven experience in event marketing and lead follow-up.
- Experience with SEO and email marketing platforms is a plus.
- Knowledge of B2B marketing strategies and tools.
- Prior experience in a professional services or technology consulting environment.
- A proactive approach to learning and applying the latest marketing trends and technologies.
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