Sr. Content Analyst

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed. 

 

 

 

**** You must be able to work in one of the following SAP offices: Bellevue, WA/ Newtown Square, PA/ New York City or Canada              

        Relocation is NOT provided

 

**** Must be experienced with "Content Supply Chain" (CSC)

 

The Content Experiences organization in Global Marketing is seeking a senior-level Content Analyst to define and evolve content analytics as part of SAP’s multi-year Content Supply Chain transformation. This highly visible role bridges today’s fragmented data landscape with the future of intelligent, modular, and personalized content experiences. The Content Analyst owns the development of SAP’s content measurement framework, aligning with transformation goals, scorecard KPIs, and business case benefits. This includes establishing standardized metrics, taxonomies, and data definitions that enable consistent reporting across the enterprise.

 

What you'll do

 

• Collect, analyze, and synthesize data from Adobe Analytics, SEO tools, CRM, social, and workflow systems into a single view of content performance.
• Build and maintain dashboards, scorecards, and reporting packages for internal stakeholders and executive leadership.
• Translate data into actionable insights and narratives that demonstrate the impact of content on business outcomes. You need to be able to go beyond clicks and downloads and provide insights about how content is fueling the customer journey and business outcomes.
• Define and maintain standardized metrics, tagging structures, and taxonomies in partnership with governance teams.
• Partner with stakeholders to capture analytics requirements and ensure delivery against them.
• Identify trends, gaps, and opportunities for content optimization through ongoing analysis.
• Support executive steering meetings by preparing and delivering analytics-driven updates.
• Collaborate with IT and operations teams to influence the roadmap for analytics tools, integrations, and automation.

 

What you bring

 

• 5+ years data analytics experience in a content role
• Experience with Content Supply Chain (CSC) in an enterprise marketing environment

• Proficiency in Adobe Analytics, BI tools, and ability to manipulate data in Excel
• Experience connecting social analytics and web analytics with broader content reporting 

• Strong problem-solving and organizational skills with the ability to manage multiple tasks simultaneously

 

 

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.  

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately b