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Principal Product Marketing Manager
iManageUnited Kingdomfull_timeVerifiedPosted 25 Jan 2026
About the role
We offer a flexible working policy that supports a healthy balance between personal and professional well-being. This role requires in-office presence on Tuesdays & Thursdays to collaborate, connect, and learn from peers - while also maintaining the flexibility for meaningful work-life balance.
Being a Principal Product Marketing Manager at iManage Means…
You will own product messaging and positioning for products within the iManage portfolio, with a focus on clearly articulating the value, differentiation, and practical impact of our AI capabilities.
You will partner closely with Product and Engineering to translate complex functionality into market-ready narratives, and work across Marketing, Sales, Sales Enablement, and Customer Success to support launch readiness, enablement, and consistent communication across internal and external audiences.
I’m Responsible For…
Messaging & Positioning
iM Qualified Because I Have…
Bonus Points If I Have…
Being a Principal Product Marketing Manager at iManage Means…
You will own product messaging and positioning for products within the iManage portfolio, with a focus on clearly articulating the value, differentiation, and practical impact of our AI capabilities.
You will partner closely with Product and Engineering to translate complex functionality into market-ready narratives, and work across Marketing, Sales, Sales Enablement, and Customer Success to support launch readiness, enablement, and consistent communication across internal and external audiences.
I’m Responsible For…
Messaging & Positioning
- Developing differentiated messaging and positioning for iManage’s AI-driven platform capabilities, including search, answers retrieval, and knowledge discovery.
- Articulating clear value propositions that resonate with customers and partners, leveraging market and competitive intelligence inputs.
- Refining and evolving messaging frameworks as platform capabilities and market expectations change.
- Partnering with Product Management throughout the release lifecycle to ensure clear value articulation and market readiness.
- Acting as the subject matter expert to inform training, collateral, demos, and competitive materials.
- Ensuring alignment across Marketing, Product, Sales, Sales Enablement, and Customer Success on how AI capabilities are introduced and communicated.
- Adopting and applying existing go-to-market frameworks to ensure an organized, systematic approach.
- Acting as a subject matter expert when the marketing organization develops thought leadership, customer stories, and other market-facing content.
- Presenting iManage at in person customer events and webinars.
- Ensuring external narratives accurately reflect our capabilities and align with iManage’s platform and AI strategy.
- Monitoring AI and search innovation in LegalTech, including retrieval, agentic workflows, and applied generative AI, and translating these trends into clear positioning and recommendations.
- Contributing to the existing Market, Competitive Intelligence, and Customer Insights program by providing AI expertise and perspective.
- Providing strategic recommendations to Product Management to support prioritization and product direction.
- Partnering with Customer Advocacy and Analyst Relations to strengthen visibility and recognition of the AI portfolio in analyst reports and industry conversations.
- Engaging with customers to understand use cases, gather insights, and validate positioning.
- Supporting customer storytelling and proof points by providing AI expertise and context.
iM Qualified Because I Have…
- 7+ years of experience in product marketing and related disciplines.
- The ability to partner effectively with Product and Engineering teams to translate technical concepts into market-ready narratives.
- Demonstrated success collaborating across Product, Engineering, Sales, Sales Enablement, and Customer Success to launch capabilities to market.
- Excellent written and verbal communication skills.
- Comfort operating in a fast-moving, evolving environment.
Bonus Points If I Have…
- An interest in the LegalTech/AI landscape - deeper understanding and experience is a big plus.
- Experience marketing AI tools, enterprise SaaS platforms, search technologies.
- Exposure to legal workflows such as document drafting, review, matter ma
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