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AI
Senior Manager, AI Marketing Initiatives - Bellevue
AircallUnited Statesfull_timeVerifiedPosted 19 Dec 2025
About the role
Aircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We’re redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace.
Our momentum comes from a simple but powerful idea: help every customer-facing team work smarter, not harder. Aircall’s AI Voice Agent automates routine calls, AI Assist streamlines post-call tasks, and AI Assist Pro delivers real-time guidance that helps people do their best work. The result—companies grow revenue, deliver faster resolutions, and scale service.
We’ve built a product customers love and a business that scales fast. Aircall operates in nine global offices (Paris, New York, San Francisco, Sydney, Madrid, London, Berlin, Seattle, and Mexico City), and is backed by world-class investors. Our teams are shipping AI innovation faster than ever and expanding across new product lines and markets.
At Aircall, you’ll join a company in motion—ambitious, profitable, and product-driven—where impact is visible, decisions are fast, and growth is real.
How We Work at Aircall: At Aircall, we believe in customer obsession, continuous learning, and delivering extraordinary outcomes. We value open collaboration, taking ownership, and making smart, informed decisions with speed and precision. If you thrive in a fast-paced, team-driven environment where curiosity, trust, and impact matter, you'll fit right in
Role Mandate
As Senior Director, Marketing AI & Marketing Operations, you will lead AI as a core operating capability across Marketing at Aircall. You will own the strategy, hands-on development, and scaled deployment of AI agents and workflows that drive pipeline efficiency, accelerate content and localization, and materially improve marketing productivity.
This role is for a hands-on builder with strong technical fluency who can translate complex business problems into tangible, AI-driven solutions. Success is measured in revenue impact, time saved, and operational efficiency.
This is a 3 day per week hybrid role based in our Bellevue office.
Our momentum comes from a simple but powerful idea: help every customer-facing team work smarter, not harder. Aircall’s AI Voice Agent automates routine calls, AI Assist streamlines post-call tasks, and AI Assist Pro delivers real-time guidance that helps people do their best work. The result—companies grow revenue, deliver faster resolutions, and scale service.
We’ve built a product customers love and a business that scales fast. Aircall operates in nine global offices (Paris, New York, San Francisco, Sydney, Madrid, London, Berlin, Seattle, and Mexico City), and is backed by world-class investors. Our teams are shipping AI innovation faster than ever and expanding across new product lines and markets.
At Aircall, you’ll join a company in motion—ambitious, profitable, and product-driven—where impact is visible, decisions are fast, and growth is real.
How We Work at Aircall: At Aircall, we believe in customer obsession, continuous learning, and delivering extraordinary outcomes. We value open collaboration, taking ownership, and making smart, informed decisions with speed and precision. If you thrive in a fast-paced, team-driven environment where curiosity, trust, and impact matter, you'll fit right in
Role Mandate
As Senior Director, Marketing AI & Marketing Operations, you will lead AI as a core operating capability across Marketing at Aircall. You will own the strategy, hands-on development, and scaled deployment of AI agents and workflows that drive pipeline efficiency, accelerate content and localization, and materially improve marketing productivity.
This role is for a hands-on builder with strong technical fluency who can translate complex business problems into tangible, AI-driven solutions. Success is measured in revenue impact, time saved, and operational efficiency.
This is a 3 day per week hybrid role based in our Bellevue office.
Key Responsibilities:
- AI Ownership & Product Leadership
- Act as the product owner for a portfolio of Marketing AI initiatives across demand, growth, content, and marketing operations.
- Translate business challenges into prioritized AI use cases with clear ROI hypotheses.
- Rapidly prototype, test, and deploy AI workflows, moving from POCs to production with global adoption.
- Own prioritization across initiatives based on impact, scalability, and time to value.
- Demand, Growth & Lifecycle
- Apply AI to lead scoring, routing, personalization, and conversion optimization within HubSpot, our core system of record.
- Improve CPipe and QPipe efficiency through AI-driven targeting, forecasting, and lifecycle orchestration.
- Partner with Growth, Demand Generation, and Sales Development to scale high-intent pipeline motions.
- Content, Website & AI Search
- Build and deploy AI-assisted content and localization workflows across web and campaigns.
- Improve SEO and AI-search discovery through automated content generation, optimization, and testing.
- Increase speed and global consistency while maintaining brand quality.
- Marketing Operations & Productivity
- Embed AI into campaign operations, QA, reporting, and workflow automation across the MarTech stack.
- Eliminate manual processes and reduce cycle times across core marketing workflows.
- Drive measurable productivity gains per marketer and per dollar spent.
- Tooling, Data & Integration
- Design and implement AI workflows integrated with existing platforms, including:
- HubSpot CRM, Marketing Hub, Content Hub, lifecycle, and automation
- Salesforce for pipeline and revenue visibility
- GA4 and internal dashboards for performance insights
- AI Enrichment and Workflow Tools such as Clay for lead enrichment and AI-powered positioning/creative scale, and n8n (or similar: Zapier, Make, Workato) for AI workflow automation, particularly for content generation.
- Trustpilot, G2, Capterra for review generation, advocacy, and sentiment analysis
- Paid platforms including Google, Meta, LinkedIn, Bing, and Reddit
- Work fluently with APIs, data flows, and automation layers to connect systems.
- Partner with Product, Data, IT, and Legal to ensure security, compliance, and scalability.
- Measurement & Enablement
- Define KPIs tied to time saved, conversion lift, pipe
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