Sr. CPG Package Designer - Distinctive Brands

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s.   Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here... 

• Shape the design direction of the DB portfolio (Rao’s Homemade, Michael Angelo’s, Pacific Foods) 

• Create impactful packaging and brand experiences that resonate with consumers 

• Translate strategic objectives into compelling design solutions 

• Develop original concepts and guide projects from ideation to completion 

What you will do... 

• Leading the development of package design concepts - lead from concept, execution, presentation, gaining approval, to completion) 

• Communication Hierarchy – take communication hierarchy from the brief and translate into visuals that meet those requirements for packaging 

• Package Design Execution – bring communication hierarchy, food photography and typography to create premium design concepts 

• Premium Brand Design – understand the difference between standard and premium brands (e.g. Prego vs. Rao’s) and how to elevate package design for premium brands 

• Cross-Functional Collaboration: Partner with marketing, innovation, and commercialization teams to bring package designs to market effectively 

• Design Presentations: Create and present compelling design decks that showcase strategic thinking for packaging concepts and other brand assets 

• Market & Trend Research: Stay ahead of packaging and design industry trends, competitive landscapes, and emerging design techniques 

• Technical Execution: Work closely with production teams to ensure flawless execution across all touchpoints 

Who you will work with... 

• Marketing teams 

• Innovation teams 

• Production teams 

What you bring to the table...