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Luxury, Lifestyle & Consumer Brand Account Executive

Bisnow
UKRemotefull_timeVerifiedPosted 30 Sept 2024

About the role

The Media Account Executive at Bisnow will report to the Head of Sales and the CEO. While our traditional salesforce is engaged in B2B sales, given our high-end audience, we are seeking to expand our sales approach to capture B2C luxury, lifestyle & consumer brand sales. This role will own this book of business with unlimited growth potential. This role will be given the chance to build a pipeline of previously untapped opportunities, prospect and secure new business across the globe. We are looking for a candidate who has established business relationships with luxury brands (i.e. automotive, apparel, finance, hospitality, airline and travel), and can successfully sell advertising opportunities across our Bisnow platform. If you have a proven track record in this field, we would love to hear from you.
BISNOW OVERVIEWBisnow is the commercial real estate industry's leading, vertically integrated B2B media platform, covering North America, Canada, the UK and Ireland. We serve the CRE industry through award-winning news and publications, renowned events, wide-ranging marketing services, specialized recruitment solutions, and intelligent sales enablement tools.
Our platform enables our audience to do more business by engaging more than 1.5MIL subscribers and convening more than 100K commercial real estate professionals every year. We host hundreds of events, publish thousands of thought-provoking stories, drive qualified leads, and create opportunities that make deals happen. At Bisnow, we love to think globally, but connect and inform our audience hyper-locally.

Key Responsibilities:

  • Implement a go-to-market strategy to generate new revenue for Bisnow by partnering with renowned national luxury, lifestyle & consumer brands.
  • Target new and existing luxury brand clients to identify their advertising/media needs and propose solutions leveraging the most innovative and inclusive digital and live event marketing tools across markets and multiple platforms.
  • Research target accounts matching our ideal customer profile and obtain contact information for key contacts at our target companies
  • Take meetings in a consultative manner to understand client objectives and recommend via solution based approach how Bisnow can help said client achieve their strategic goals
  • Full accountability for meeting follow ups, ensuring flawless execution of client facing calls, meetings and emails including the scheduling, pre and post meeting follow up, proposal generation, performance tracking, report generation, prospect management and client escalations
  • Manage a clean and well maintained prospecting pipeline in Salesforce
  • Represent Bisnow’s team and brand at internal and external events
  • Work with a positive, cross functional team on an everyday basis to make certain of successful sponsorship, marketing and financial performance of all events
  • Report on personal sales metrics weekly, monthly and quarterly
  • Work closely with sales leadership to implement and drive sales strategy and process

What are we looking for?

  • 3-8 years of experience in media sales, particularly within the luxury brand sector.
  • Established, strong relationships with luxury, consumer & lifestyle brands.
  • Proven track record of meeting and exceeding sales quotas through the sale of complex deals.
  • Exceptional teamwork and collaboration skills with a strong foundation in client presentations and meetings.
  • Demonstrated ability to quickly initiate quality conversations, secure RFP’s within agencies, and generate immediate revenue opportunities.
  • Comprehensive understanding of the full sales cycle and digital media operations, including researching, prospecting, outreach, pitching, negotiating, and closing deals.
  • Expertise in leading and closing RFP processes, creating tailored partner proposals that encompass native digital content and live event sponsorships.
  • Excellent verbal, written, and presentation skills, with a strong emphasis on creativity.
  • Bisnow’s Media Account Executive must lead from the front at all times. Given the furious work ethic of our team, and that our sales team is highly competitive, this requires a leader who understands the meaning of being first on the field, last off. Therefore the ideal candidate must be prepared to work many hours.
  • Face-time is one thing, results are another. An Extreme Ownership approach is a must at Bisnow and this is only further highlighted in the role of the Media Account Executive. 
  • Be intellectually curious and never content. We don’t believe we are perfect and we certainly don’t like to rest on our laurels when we do get things right. Each local sales team will need to continuously innovate, meet with other firms to learn and expand their horizons and ultimately improve

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Company

Bisnow

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