Director of Digital Strategy

Job Posting Title:

Director of Digital Strategy

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Hiring Department:

Enterprise Technology - Vice President and Office of CIO

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Position Open To:

All Applicants

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Weekly Scheduled Hours:

40

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FLSA Status:

Exempt

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Earliest Start Date:

Immediately

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Position Duration:

Expected to Continue Until Jun 02, 2028

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Location:

AUSTIN, TX

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Job Details:

General Notes

This is a fixed term position that may end three years after the employee’s start date.

Flexible work arrangements are available for this position, including the ability to work remotely. In person meetings will be required when applicable. We prefer a candidate located in the greater Austin area as travel to campus for occasional in-person events, training, team meetings, activities, etc., may be required.

This position provides life/work balance with typically a 40-hour work week and travel limited to training (e.g., conferences/courses).

Enterprise Technology is dedicated to supporting the mission of the University of Texas at Austin of unlocking potential and preparing future leaders of the state.

Your skills will make a difference.

You’ll be working for a university that is internationally recognized for research and the work you do will make a difference in the lives of our students, faculty and staff. If you’re the type of person that wants to know your work has meaning and impact, you’ll like working for our campus.

The University of Texas at Austin and Enterprise Technology provide an outstanding benefits package to our staff. Those benefits include:

• Competitive health benefits (Employee premiums covered at 100%, family premiums at 50%)
• Vision, Dental, Life, and Disability insurance options
• Paid vacation, sick leave, and holidays
• Teachers Retirement System of Texas (a defined benefit retirement plan)
• Additional Voluntary Retirement Programs: Tax Sheltered Annuity 403(b) and a Deferred Compensation program 457(b)
• Flexible spending account options for medical and childcare expenses
• Training and conference opportunities
• Tuition assistance
• Athletic ticket discounts
• Access to UT Austin's libraries and museums
• Free rides on all UT Shuttle and Capital metro buses with staff ID card

For more details, please see: https://hr.utexas.edu/prospective/benefits and https://hr.utexas.edu/current/services/my-total-rewards

Must be authorized to work in the United States on a full-time basis for any employer without sponsorship.

This position requires you to maintain internet service and a mobile phone with voice and data plans to be used when required for work.

Purpose

The Director of Digital Strategy is a visionary leader responsible for developing and executing digital strategies that align with the organization's mission, goals, and customer needs. This role drives digital transformation across platforms, services, and communications, ensuring the effective use of digital technologies to improve user experience, engagement, operational efficiency, and business performance.

Responsibilities

Strategic Leadership:

• Develop and implement a comprehensive digital strategy aligned with organizational goals.
• Drive innovation and digital transformation across departments and functions.
• Lead strategic planning for digital initiatives, identifying opportunities for growth, optimization, and engagement.

Digital Experience & Platforms:

• Oversee digital content, web presence, and user experience (UX/UI) strategies.
• Collaborate with stakeholders to improve digital touchpoints across internal and external platforms.
• Manage the selection, implementation, and optimization of digital tools and platforms (CMS, CRM, analytics, etc.).

Data-Driven Decision Making:

• Lead digital analytics efforts to measure performance, engagement, and ROI.
• Translate insights into actionable strategies to improve digital experiences.

Cross-Functional Collaboration:

• Partner with IT, Marketing, Communications, and Business Units to deliver cohesive digital strategies.
• Build and lead cross-disciplinary teams to deliver digital initiati