Associate Product Manager
EntrustAbout the role
Join us at Entrust
At Entrust, we’re shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible, global workplace, we empower careers, foster collaboration, and build solutions that help keep the world moving safely.
Get to Know Us
Headquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. But our secret weapon? Our people. It’s the curiosity, dedication, and innovation that drive our success and help us anticipate the future.
Position Overview:
The Associate Product Manager (APM) supports a disciplined, business oriented approach to product planning and management of the assigned hardware solutions to achieve business performance objectives. Through Voice of the Customer research, participation in channel partner product councils, meeting with internal sales and marketing organizations and competitive analysis, the APM gains a deep understanding of customer applications, problems and needs in the target market segments. Armed with this knowledge the APM develops and executes a compelling product vision and “optimized” product portfolio that delivers a superior customer value proposition and meets product financial objectives. This is primarily accomplished through development and execution of product plans and specific marketing requirements that deliver products and services with unique value to Entrust’s customers.
Responsibilities:
Interface with customers, sales, and field teams to identify and validate product requirements
Perform competitive product and market analysis research
Participate in cross-functional teams, which are made up of HW/SW development, HW/SW operations, QA, and product management, to design and deliver high quality solutions.
Assist the product management leads in developing and maintaining product roadmaps
Assist the product management team with day-to-day activities and projects related to management of the lifecycle of their products and systems
Identify and drive initiatives which make it easier for customers to do business with Entrust
Lead cross-functional teams to commercialize new products through corporate ERP system
Work with marketing communication team, vertical marketing teams, and appropriate functional colleagues to develop and deliver appropriate reports and information in a timely fashion
Assist the product management leads in developing product and market requirements documents
Review and report on product performance indicators
Identify and drive initiatives which make it easier for customers to do business with Entrust
Basic Qualifications
Bachelor’s degree
2+ years of engineering, business analysis, or product management experience
Demonstrated analytical experience including market research/analysis and competitive intelligence
Demonstrated technical acumen to engage with development , customer support, and service operations teams to develop end to end service value chain
Functional understanding and experience of both hardware and software technologies and solutions
Demonstrated ability to self-manage on day-to-day tasks and projects with proper direction provided
Demonstrated ability to write, defend and execute on findings
Must be able to lawfully work within the US and have unrestricted work authorization for US
Preferred Qualifications:
Relevant work experience at a hardware and/or software product development company
MBA or M.S. Management of Technology
Must be proactive, self-motivated, and able to work well under pressure while managing multiple competing projects and priorities
Excellent written and verbal communication, teamwork and leadership skills
Ability to thrive in complex, fast-paced B2B marketing environment
Where you will be: This is a hybrid role requiring three days per week in our Shakopee, MN headquarters office.
About Entrust
Our growing company relies on curious, dedicated and innovative colleagues to anticipate
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