Senior Associate, Client Experience Digital
IPG DXTRAAbout the role
About you
A hungry, strategic, creative, collaborative PR pro, who wants to make a difference on the accounts you work on and the agency you join. You have an outlook that is:
- Team oriented “we” over “I”
- Positive and inspirational
- Energized and charismatic
- Humble and inquisitive
- Agile and adaptable
About us
A fast-growing, small agency with big reach. We have a simple but powerful belief: every patient, disease and therapy is different – therefore every message, stakeholder, and challenge needs to be approached in a unique way. We are made up of:
- Conversation-starters
- Storytellers
- Strategist
- Digital natives
- PhD-level scientists
- Writers
- Designers
- Builders
What You Will Be Doing:
Our team is seeking a senior associate with client experience and healthcare communications expertise to serve as a counselor to our clients, including some of our largest and fastest growing accounts. As a senior associate, you will be responsible for supporting day-to-day account needs, working closely with a large team to provide digital counsel and manage day-to-day work, in addition to serving as a client contact.
In addition, you should have an agency background in healthcare communications with experience working on pharmaceutical products and/or disease education programs, as well as knowledge of the media landscape and considerations in this space. The ideal candidate will have a focused interest in social, digital and influencer marketing, as well as interest in the broader landscape of healthcare communications, including earned media, data and regulatory milestones, and unbranded disease awareness programming.
Other responsibilities include, but are not limited to:
- Support day-to-day digital strategy for a major client across a portfolio of brands, becoming an expert on our clients’ business and understanding how their communications objectives help achieve business goals
- Write content briefs, social media content calendars and project timelines
- Coordinate with account, media, sci comms, analytics and influencer teams
- Have an interest in digital analytics and data-driven insights for social, influencer and paid/organic digital platforms
- Manage client status & internal status documents from a digital perspective
- Maintain a keen interest in current industry trends, and act as a thought leader in elevating these trends to directly and indirectly affect clients and our digital health practice
- Attend and speak on client calls
- Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team to deliver client success
What We Are Looking For:
- Fluency and/or familiarity with digital and social media
- Industry experience in healthcare communications and/or pharmaceuticals
- Familiarity with data and regulatory milestone communications
- Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
- Strong presentation skills, poise, and professionalism
- Proactivity when coordinating projects and managing timelines
Basic Qualifications
- At least 2 years’ experience in public relations at an agency or corporate in-house (healthcare experience preferred)
- The ability to manage multiple projects at various stages simultaneously.
- Be a self-starter who works well within a highly collaborative, multi-disciplinary team.
- Be able and eager to quickly learn new systems, tools, approaches and platforms
- BA or BS in Public Relations, Communications, or in a related field
dna – the details (this is the section where we humble brag)
dna was recently the winner of MM+M small healthcare agency of the year.
dna prides itself on delivering an employee experience that makes a difference. We invest in our team and put culture front and center through a variety of programs, policies and events. It’s all about growth and opportunity. If you are looking for a company where you will have the chance to contribute, grow and set a career path that meets your interests and delivers on your ambitions, dna is an ideal employer.
We are small meets big – giving our clients and employees the benefits of both. As a global agency, we have staff in 10 markets on four continents. Yet, our close-knit agency environment will ensure that you will have ample opportunity for visibility with senior management who will make a personal investment in your career. And, as part of a large global IPG net
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