Global Partnership Manager - TrainingPeaks

Company Information

We are musicians, athletes, coaches and teachers who truly believe in our mission to help people achieve their best. Our software platforms connect performers, instructors and creators enabling them to publish, teach and train using the principles of deliberate practice.

You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music. 

We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.

General Summary

At TrainingPeaks, partnerships are central to our mission of maximizing the potential of coaches and empowering athletes to perform at their best. The Global Partnerships Manager is a key contributor to our growth strategy and is responsible for managing and growing relationships with partners around the world.

This role combines strategic vision, relationship management, and cross-functional collaboration to expand market share, enhance brand awareness, and drive customer acquisition. 

Today, we have nearly 200 partnerships under contract globally, including national governing bodies in the US, UK, Germany, Australia, France, Spain, Japan, Singapore, Italy, and beyond. Our 48 team sponsorships span cycling, triathlon, windsurfing, and sailing, and over the last decade, a TrainingPeaks-sponsored team has won the Tour de France nine times. We collaborate closely with leading device manufacturers like Garmin, Wahoo, Apple, COROS, Polar, Suunto, and Whoop, as well as app developers including MyFitnessPal, Zwift, FORM, and Fuelin. We also maintain a strong presence at premier events such as IRONMAN, RRCA, and NSCA to engage with coaches and industry partners.

In this role, you will oversee these relationships while identifying new opportunities to expand market share, enhance brand awareness, and drive customer acquisition. This is an opportunity to work at the forefront of the endurance sports industry, making a tangible impact on coaches, athletes, and the broader fitness community.

Core Functions: 

• Identify and cultivate new partnerships with national governing bodies, teams, athletes, event promoters, device manufacturers, app developers, and coaches.
• Partner with Marketing, Sales, Customer Success, Support, and Product teams to evaluate opportunities, onboard new partners, and optimize existing relationships.
• Strengthen existing partnerships by developing a deep understanding of each partner’s motivations, goals, and success metrics.
• Collaborate with internal teams to align partnership objectives with company goals and customer needs, creating mutually beneficial outcomes.
• Align partnership initiatives with broader marketing and product strategies to drive customer engagement and growth.
• Oversee contract negotiations, renewals, and compliance in collaboration with internal teams.
• Collaborate with Marketing to plan and execute partnership activations, both digital and physical, to maximize impact and ROI.
• Conduct regular reviews with internal stakeholders to evaluate contract performance, reconcile budgets, and adjust strategies as needed.
• Manage logistics and represent the company at sports events, expos, and tradeshows.
• Manage sponsorship-related travel budgets and ensure cost-effective execution of event activations.
• Monitor partnership performance using KPIs and analytics to ensure alignment with business objectives.
• Stay informed about industry trends, competitor activities, and emerging opportunities to maintain a competitive edge.

Requirements

Required Qualifications: 

• 5+ years of experience managing partnerships for a SaaS product company.
• Demonstrated success in coordinating digital and physical partnership activations.
• Strong communication, organizational, and analytical skills with comfort interacting with anyone from professional athletes to C-level executives.
• Detail-oriented and able to manage multiple projects simultaneously while prioritizing for maximum impact on our business and our partner’s objectives.
• Self-motivated and proactive, with a proven ability to work independently