Associate Manager, Paid Search, Contractor

In today’s high-stakes marketplace, it’s not enough to guess what the audience is thinking. Marketers and business leaders have to know. Acronym’s mission is to build campaigns on more reliable data so that our clients can make more confident choices. Founded in 1994 and proudly independent, Acronym aligns strategic analysis, digital marketing, and multi-channel media expertise to drive transformative growth for major domestic and international brands. Our employees offer deep category experience in a range of fast-growing fields: finance, software, ecommerce, hospitality, and more. We were doing search marketing before Google existed, and today Fortune 500 companies trust us to help them adapt to new challenges and achieve exponential growth. Our outcomes are guided by human expertise, powered by next-level technology, and focused on meaningful success metrics at all stages of the consumer journey.

We are seeking a freelance, Associate Manager, Paid Search, Contractor to support our Paid Search team. This is a freelance/contract opportunity that is paid hourly with an expected duration of 3-6 months.

This is the job:

• Developing new campaign assets including ad copy, keywords, bid strategies and etc.
• Developing and implementing performance driven campaign strategies and optimizations for clients.
• Analyzing and optimizing campaigns from a variety of perspectives including conversion rates, CPCs, CTRs, impression shares, seasonal/geographical trends, search queries, keyword and ad copy research.
• Monitoring program against goals.
• Running the day-to-day reporting, analytics and data insights for the paid search program.
• Performing all stages of QA process.
• Working with search team and directly with clients to communicate campaign results, strategy, issues or needs.

This is you:

• Bachelor’s degree
• 1+ years of experience in digital
• Proficient in Microsoft Excel
• Basic knowledge of the brands, category, channels & processes
• Strong quantitative, critical thinking and excellent oral and written communication skills
• Excellent analytical and problem-solving skills
• Independent and self-directed, when needed, able to complete tasks with attention to detail
• Thrives in a team environment, one team mentality
• Ability to prioritize tasks, multitask, and manage time efficiently
• Some experience with Google Ads and Bing Ads

This is us:  

Acronym is an award-winning performance marketing agency headquartered in NYC’s iconic Empire State Building with presence around the world to support our global clientele.  Our expertise is in managing highly complex search and multi-channel marketing challenges powered by our own patented technology to improve performance aligned with business goals. Our employees are industry experts who are diverse, energetic, intelligent, motivated, and fun individuals. 

Acronym is an equal opportunity employer. Become part of an organization whose team members are diverse, energetic, intelligent motivated people who love what they do - come join us at Acronym today!  We strongly encourage individuals from traditionally underrepresented groups to apply for employment at Acronym. Acronym is proud to be an NGLCC-certified LGBTBE.