Senior Analyst Business Insights North America
BelAbout the role
For All, For Good, our company signature, reflects Bel’s commitment to a healthier and responsible food for all. This mission mobilizes 12,600 employees every day in over 30 countries to build a profitable and sustainable business model.
Universal and positive, our brands - The Laughing Cow®, Kiri®, Mini Babybel®, Boursin®, GoGo SqueeZ® - are constantly reinventing themselves to offer healthier and responsible fruit and dairy snacks to all consumers.
Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!
Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Then come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!
#IWorkForAllForGood
Located: New York or Chicago
Job: Full time / Immediate availability (Hybrid)
At Bel, the vision for the Strategic Insights department (SI) is to become a competitive advantage for the company, running a Best-in-class Insights & Foresights factory, powered by big & smart data analytics.
The Senior Analyst Business Insights North America belongs to the global SI team and supports both the Cheese and SqueeZ businesses, with a direct reporting line to the NorAm Business Analytics Group Manager. The position is located in either New York or Chicago.
MAIN MISSIONS
Within the Strategic Insights department (around 25 people in the world), and as part of the SI North America Market Champions team, you will lead research and data analysis to further understand consumers & shoppers, Bel brands, categories, and competitors, and to influence the development and implementation of relevant brand, innovation, and category strategies in the local BUs. You will also contribute to transversal projects (Brand agnostic, Multi brands and/or Multi countries).
You will act as a business partner for cheese and squeeze USA & Canada Marketing and Sales teams, and lead or support business analytics work to drive growth in those business units.
Your main responsibilities will be to:
- Support the NorAm Business Analytics Group Manager to execute the relevant business analytics learning agenda & roadmap to address local key business priorities.
- Leverage trends, data, consumer & shopper insights to inform local strategies, accelerate business growth and identify new business opportunities.
- Identify learning gaps and turn them into data-based learning roadmap with clear objectives.
- Leverage data & analytics agency partnerships to maximize added value.
- Drive and expand data & analytics culture and usage (sell out data, consumer data, retailer data)
- Drive business and brand performance analysis and processes. Support in monthly consumption analysis & reporting process and act as a business partner to marketing and sales teams.
- Develop and manage analytic tools on both ongoing and ad-hoc basis in partnership with Global Business Analytics lead. Upskill & Train the local teams leveraging analysis templates and tools developed by the SI Business Analytics group (RGM, Sales uplift, etc.)
- Leverage various data sources (POS data, HH purchase dynamics, consumption trends, retailer data etc.) to explain drivers of business performance and inform both tactical and strategic business decisions with actionable recommendations.
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