Assistant Marketing and Communications Manager

Join our team and help shape the future of transportation!  

Leidos is hiring an experienced Assistant Marketing and Communications Manager based at the Turner-Fairbank Highway Research Center's Saxton Transportation Operations Laboratory in McLean, Virginia. This advanced research lab and smart garage enable groundbreaking research and testing that allow the U.S. Department of Transportation (USDOT) to validate and refine new transportation services and technologies developed by Leidos and our partners.  

Learn about STOL here: https://highways.dot.gov/research/laboratories/saxton-transportation-operations-laboratory/saxton-transportation-operations-laboratory-overview   

About the Role:  

As an Assistant Marketing and Communications Manager, you will join a team dedicated to leading marketing and communications strategy for emerging transportation technologies, supporting research at Turner-Fairbank Highway Research Center through content creation, team management, and collaboration with technical and client teams. Your work will support and promote cutting-edge advancements in intelligent transportation systems and automated vehicle technologies. These initiatives support the USDOT and their Intelligent Transportation Systems Joint Program Office (ITS JPO), Highly Automated Systems Safety Center of Excellence (HASS COE) and Federal Highway Administration (FHWA). 

As an individual contributor, you will collaborate with professionals in Transportation, Engineering, Software Development, Artificial Intelligence, Marketing, and Communications to develop materials for several communications channels, including multimedia, print, digital, and web that advance research, shape the industry's future, and encourage adoption of intelligent transportation systems and automated vehicle technologies.  

Responsibilities Include:  

• Develop and implement strategies to enhance and maintain the reputation and visibility of a suite of brands, ensuring alignment with organizational objectives and values. 

• Plan, execute, and manage campaigns from ideation to implementation, ensuring alignment with organizational goals and target audience engagement. 

• Oversee and coordinate the internal and external flow of information within and between organizations to ensure consistent messaging. 

• Develop and produce engaging and relevant content for digital and traditional platforms, tailored to target audiences and organizational objectives. 

• Create and distribute valuable, relevant material to attract and engage target audiences and drive profitable customer action. 

• Use web-enabled channels and technologies to promote products or services, reach target audiences, and achieve business objectives. 

• Identify and cultivate potential customers or clients to generate interest and inquiries about products or services. 

• Develop and implement communication strategies to promote products, services, or brands through different channels. 

• Develop comprehensive strategies to achieve organizational objectives by promoting products and services.