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Product Manager – Marketing Activations
WorldLink USRidgefield Park, United Statesfull_timeVerifiedPosted 16 Jan 2025
About the role
TITLE: Product Manager – Marketing Activations
POSITION TYPE: Full Time (W2)
LOCATION: Ridgefield Park, NJ
ABOUT WorldLink:
WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. From custom software development to cloud hosting, from big data to cognitive computing, we help companies harness and leverage today’s most cutting-edge digital technologies to create value and grow.
Collaborative. Respectful. Work hard Play hard. A place to dream and do. These are just a few words that describe what life is like at WorldLink. We embrace a culture of experimentation and constantly strive for improvement and learning.
We take pride in our employees and their future with continued growth and career advancement. We put TEAM first. We are a competitive group that like to win. We're grounded by humility and driven by ambition. We're passionate, and we love tough problems and new challenges. You don't hear a lot of "I don't know how" or "I can't" at WorldLink. If you are passionate about what you do and having fun while doing it; tired of rigid and strict work environments and would like to work in a non-bureaucratic startup cultural environment, WorldLink may be the place for you.
For more information about our craft, visit https://worldlink-us.com .
WHO we’re looking for:
We are looking for a Product Manager – Marketing Activations who will be responsible for driving the development and success of data products and solutions that support various marketing teams. Your role will involve collaborating with cross-functional teams, defining product strategies, and ensuring the delivery of innovative and impactful marketing technology solutions.
Role and Responsibilities:
POSITION TYPE: Full Time (W2)
LOCATION: Ridgefield Park, NJ
ABOUT WorldLink:
WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. From custom software development to cloud hosting, from big data to cognitive computing, we help companies harness and leverage today’s most cutting-edge digital technologies to create value and grow.
Collaborative. Respectful. Work hard Play hard. A place to dream and do. These are just a few words that describe what life is like at WorldLink. We embrace a culture of experimentation and constantly strive for improvement and learning.
We take pride in our employees and their future with continued growth and career advancement. We put TEAM first. We are a competitive group that like to win. We're grounded by humility and driven by ambition. We're passionate, and we love tough problems and new challenges. You don't hear a lot of "I don't know how" or "I can't" at WorldLink. If you are passionate about what you do and having fun while doing it; tired of rigid and strict work environments and would like to work in a non-bureaucratic startup cultural environment, WorldLink may be the place for you.
For more information about our craft, visit https://worldlink-us.com .
WHO we’re looking for:
We are looking for a Product Manager – Marketing Activations who will be responsible for driving the development and success of data products and solutions that support various marketing teams. Your role will involve collaborating with cross-functional teams, defining product strategies, and ensuring the delivery of innovative and impactful marketing technology solutions.
Role and Responsibilities:
-
Build and execute the roadmap of data products and solutions to help improve user engagement on different owned marketing channels including email, push notifications and others.
- Collaborate with different marketing teams to understand their business objectives and translate them into compelling product features and solutions.
- Work closely with cross-functional teams, including engineering, data science, and other product managers, to define specifications and guide the development process.
- Define and track key performance indicators (KPIs) to measure the success and impact of implemented solutions.
- Share status with leadership via sync meetings and weekly status reports.
- Drive product adoption and usage by providing training, documentation, and support to internal marketing teams and other stakeholders.
- Continuously monitor industry trends, emerging technologies, and competitive landscape to stay ahead of the curve
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